150 Episodes
Report
Welcome to Creative Minds, Smart Money – the go-to podcast for creative entrepreneurs who want to master their money without losing their artistic spark. Hosted by Samantha Eck, a creative business bookkeeper on a mission to help you thrive, we’re here to tackle the financial side of your business in a way that makes sense for your creative brain.We’ll break down bookkeeping basics and money strategies designed specifically for creatives – from pricing your services with confidence, to mastering cash flow so you can keep your business running smoothly (even in the slow months). You’ll get actionable tips on how to manage your money, grow your creative business, and still have time (and funds!) left for what you love.Along the way, we’ll dive into marketing tips, business systems, and the mindset shifts that’ll help you build a sustainable creative business without sacrificing your passion or paycheck. And every now and then, I’ll bring in industry experts to share their insights on key areas like business growth and operational efficiency.So, if you're ready to blend creativity with financial success, hit subscribe, and let’s turn your creative talents into a thriving business that fuels your dreams!
Nov 19, 2025
Your bookkeeping categories aren't just for tax season—they're the foundation of every smart money decision you make in your business. If you've been treating categorization like a compliance checkbox, you're missing out on the clarity that drives profitability, cash flow planning, and confident pricing. In this episode of Creative Minds, Smart Money, I break down why categorization matters far beyond what you send to the IRS, and how custom categories can transform the way you understand and grow your creative business.
Topics Covered
In this episode, I cover:
Why categorization is about more than taxes – How your categories write your financial story and reveal where your money is actually going
The profitability problem with broad buckets – Why lumping expenses together (like "software and subscriptions") hides what's eating your profit
Decision-making clarity – How clean categories help you answer critical questions like "Can I afford to hire?" and "Which service is most profitable?"
Cash flow planning made easier – Why separating recurring costs from one-time expenses helps you forecast what's coming due each month
Pricing strategy with confidence – Understanding your true cost of service delivery so you can price without guessing
Benchmarking your business – Using custom categories to compare your spending against industry standards and identify where you're overspending
Real examples of categorization in action – From miscellaneous expense disasters to tracking profitability by service package or client tier
Accountability and peace of mind – How seeing where your money goes leads to more intentional spending choices and reports that actually serve your business
Categorization isn't just about keeping the IRS happy—it's about giving yourself the financial clarity you need to make smarter, more confident decisions every single day. When your categories reflect the real story of your business, you stop guessing and start knowing.
🎧 Hit play now and discover how a few strategic tweaks to your categorization can completely transform your financial picture.
Resources & Links
Website: https://firestormfinance.com/
Podcast Home: https://firestormfinance.com/podcast/
Book a Discovery Call: https://firestormfinance.com/contact
Listen & Subscribe:
Apple Podcasts: https://podcasts.apple.com/us/podcast/creative-minds-smart-money-finance-business-tips-for/id1751025388
Spotify: https://open.spotify.com/show/2m2SRDIAEjeWSXOgKS4Ff4
Free Resources:
Strategic Success Mini Workshop
QuickBooks Setup Checklist
5-Minute Money Clarity Checklist
Social
Instagram: https://www.instagram.com/firestormfinance
Threads: https://www.threads.com/@firestormfinance
LinkedIn: https://www.linkedin.com/in/samantha-e-8796b6176/
Facebook: https://www.facebook.com/firestormfinance
YouTube: https://www.youtube.com/@FirestormFinance
Pinterest: https://www.pinterest.com/firestormfinance/
00:11:40
Nov 12, 2025
AI-powered bookkeeping tools promise to automate your financial life and save you money—but at what cost? Everyone online makes AI sound like the magic fix for messy books, but here's the truth: I see creative entrepreneurs rely too heavily on automation and end up with misclassified transactions, compliance nightmares, and zero strategic insight into their numbers. In this episode of Creative Minds, Smart Money, I break down the real risks of AI in bookkeeping and why pairing technology with human expertise is the smartest path forward.
I walk through where AI shows up in bookkeeping right now—QuickBooks' new AI categorization, Xero, Wave, and tools like Puzzle.io—and explain why the technology isn't ready to replace the nuance, context, and judgment your business needs. You'll leave understanding exactly where AI falls short and how to use it as a tool (not a replacement) so your books stay accurate, compliant, and actually help you make decisions.
In this episode, I cover:
Where AI shows up in bookkeeping today—automated transaction categorization in QuickBooks, Xero, Wave, and AI-first platforms like Puzzle.io that still recommend human oversight
Why misclassification is the biggest risk—how AI can't differentiate between a Starbucks gift card, a networking coffee, or a sponsorship expense, and why those errors distort profit margins and tax deductions
Context blindness AI can't solve—why AI won't ask why your revenue dipped, whether a big expense is a one-time investment or an asset, or if payroll shifts are seasonal versus permanent
Compliance issues that require human judgment—sales tax rules, industry-specific regulations, and IRS red flags (like the difference between 50% deductible meals and client gifts) that AI doesn't understand
The overconfidence trap—why assuming the computer got it right leads to compounding errors over time, especially without regular human oversight
What bookkeepers catch that AI can't—patterns like fraud, duplicate charges, seasonality, client behavior shifts, and the context behind your numbers
The balance between AI and bookkeepers—how to treat AI as an assistant that speeds up work while keeping a human in the loop for strategy, insight, and compliance
If you've been tempted to let AI handle your books completely—or you're wondering if your bookkeeper is even necessary anymore—this episode will change how you think about the role of technology versus human insight in your financial foundation.
🎧 Hit play now and learn how to use AI smartly without sacrificing accuracy, compliance, or the strategic support your business needs.
Resources & Links
Website: https://firestormfinance.com/
Podcast Home: https://firestormfinance.com/podcast/
Book a Discovery Call: https://firestormfinance.com/contact
Listen & Subscribe:
Apple Podcasts: https://podcasts.apple.com/us/podcast/creative-minds-smart-money-finance-business-tips-for/id1751025388
Spotify: https://open.spotify.com/show/2m2SRDIAEjeWSXOgKS4Ff4
Social
Instagram: https://www.instagram.com/firestormfinance
Threads: https://www.threads.com/@firestormfinance
LinkedIn: https://www.linkedin.com/in/samantha-e-8796b6176/
Facebook: https://www.facebook.com/firestormfinance
YouTube: https://www.youtube.com/@FirestormFinance
Pinterest: https://www.pinterest.com/firestormfinance/
00:14:45
Nov 05, 2025
Everyone online makes bookkeeping platforms sound like a magic fix: low cost, hands-off, done-for-you. But here’s the truth—I see creatives pick a platform too fast (or switch too late) and end up with messy categorization, limited data ownership, and zero strategic insight. In this episode of Creative Minds, Smart Money, I break down how to choose between a bookkeeping platform vs. a bookkeeper, when to switch, and how to keep your bookkeeping data portable no matter what you pick.
I walk through the real trade-offs between popular platform bookkeeping options—Bench, Collective, Pilot, Xendoo, inDinero, Paro, KPMG Spark—and hiring a dedicated bookkeeper for creatives who knows your business inside and out. You’ll leave with a simple decision rubric to evaluate scope, continuity, and bookkeeping migration concerns, so your numbers actually help you make decisions.
In this episode, I cover:
Platform bookkeeping vs. dedicated bookkeeper—what you’re truly buying (beyond “my books are done”)
How your business model (offers, payment processors like Stripe/Square/ThriveCart, sales tax, payroll) changes the answer
Data ownership & portability: set up your stack so you’re never stuck if you switch (think QuickBooks or Xero access, exports, reporting)
Continuity & context: why a single point of contact can prevent rework and errors as you grow
Red flags it’s time to switch: multiple revenue streams, contractors, inventory, or new growth plans
Questions to ask before choosing (scope, SLAs, cleanup policies, reporting, migration/export options)
A quick decision rubric to pick your best-fit today—and revisit in 6–12 months
If you’ve wondered whether a platform or a person is the smarter move for your stage, this episode gives you a clear, no-BS way to decide—without pressure, panic, or FOMO.
🎧 Hit play now and find your best-fit bookkeeping support—so your numbers actually help you run the business.
Resources & Links
Website: https://firestormfinance.com/
Podcast Home: https://firestormfinance.com/podcast/
Book a Discovery Call (primary CTA): https://firestormfinance.com/contact
Listen & Subscribe (secondary CTA):
Apple Podcasts: https://podcasts.apple.com/us/podcast/creative-minds-smart-money-finance-business-tips-for/id1751025388
Spotify: https://open.spotify.com/show/2m2SRDIAEjeWSXOgKS4Ff4
Social
Instagram: https://www.instagram.com/firestormfinance
Threads: https://www.threads.com/@firestormfinance
LinkedIn: https://www.linkedin.com/in/samantha-e-8796b6176/
Facebook: https://www.facebook.com/firestormfinance
YouTube: https://www.youtube.com/@FirestormFinance
Pinterest: https://www.pinterest.com/firestormfinance/
00:16:20
Oct 29, 2025
Sales tax is confusing—no way around it. Every state has different rules, the jargon feels overwhelming, and half the time you’re left wondering if you’re even supposed to charge it.
But here’s the thing: even service providers sometimes owe sales tax. And not knowing the rules can leave you stressed, noncompliant, or accidentally footing the bill yourself.
In this episode of Creative Minds Smart Money, I break down sales tax in plain English—what it is, when you need to collect it, and how to keep things simple with the right systems and tools.
In this episode, we cover:
✅ What sales tax actually is and who it applies to
✅ The difference between state, county, and local rules
✅ Real-world examples for service providers, photographers, designers, product sellers, and course creators
✅ What “nexus” means and why it determines whether you owe sales tax
✅ The steps to register, collect, and stay compliant (without overcomplicating your books)
✅ Common mistakes to avoid—like collecting before registering or accidentally spending tax money
✅ Tools that can make sales tax compliance easier (TaxJar, Avalara, Shopify, HoneyBook, etc.)
If sales tax has ever made your head spin, this episode will give you the clarity and confidence to set it up once—and move forward without the stress.
🎧 Hit play now and make sales tax one less thing to overthink.
🔗 Resources & Links
Website: https://www.firestormfinance.com/
Instagram: https://www.instagram.com/firestormfinance/
Threads: https://www.threads.net/@firestormfinance?hl=en
LinkedIn: https://www.linkedin.com/in/samantha-e-8796b6176/
Newsletter: https://www.firestormfinance.com/newsletter
📝 Want to see a specific topic on the show? Submit your suggestion here!
📢 If this episode helped untangle sales tax for you, share it with a friend and leave a review—it helps more creatives make confident money moves.
00:14:01
Oct 29, 2025
Sales tax is confusing—no way around it. Every state has different rules, the jargon feels overwhelming, and half the time you’re left wondering if you’re even supposed to charge it.But here’s the thing: even service providers sometimes owe sales tax. And not knowing the rules can leave you stressed, noncompliant, or accidentally footing the bill yourself.In this episode of Creative Minds Smart Money, I break down sales tax in plain English—what it is, when you need to collect it, and how to keep things simple with the right systems and tools.In this episode, we cover:✅ What sales tax actually is and who it applies to✅ The difference between state, county, and local rules✅ Real-world examples for service providers, photographers, designers, product sellers, and course creators✅ What “nexus” means and why it determines whether you owe sales tax✅ The steps to register, collect, and stay compliant (without overcomplicating your books)✅ Common mistakes to avoid—like collecting before registering or accidentally spending tax money✅ Tools that can make sales tax compliance easier (TaxJar, Avalara, Shopify, HoneyBook, etc.)If sales tax has ever made your head spin, this episode will give you the clarity and confidence to set it up once—and move forward without the stress.🎧 Hit play now and make sales tax one less thing to overthink.🔗 Resources & LinksWebsite: https://www.firestormfinance.com/Instagram: https://www.instagram.com/firestormfinance/Threads: https://www.threads.net/@firestormfinance?hl=enLinkedIn: https://www.linkedin.com/in/samantha-e-8796b6176/Newsletter: https://www.firestormfinance.com/newsletter📝 Want to see a specific topic on the show? Submit your suggestion here!📢 If this episode helped untangle sales tax for you, share it with a friend and leave a review—it helps more creatives make confident money moves.
00:00:12
Oct 22, 2025
Everyone online makes becoming an S-Corp sound like the ultimate financial glow-up: lower taxes, more legitimacy, instant upgrade. But here’s the truth—jumping in too early can actually hurt your business more than it helps.
In this episode of Creative Minds Smart Money, I break down the real dangers of switching to an S-Corp before you’re ready. From payroll requirements to higher admin costs to IRS scrutiny, we’ll cover what you need in place before making the leap, and a checklist to know when the timing is actually right.
In this episode, we cover:
✅ What an S-Corp really is (and what it’s not)
✅ Why becoming your own payroll provider can be overwhelming if you’re not ready
✅ The hidden costs: payroll software, CPA fees, tax filings, compliance
✅ Why “reasonable salary” is a legal gray zone and how it can trigger IRS red flags
✅ Why tax savings aren’t always worth the stress (especially under $60K net profit)
✅ A clear checklist to know when you’re actually ready to elect S-Corp
✅ What to do instead if it’s too early (and how to prep your business for the switch later)
If you’ve ever wondered whether becoming an S-Corp is right for you, this episode gives you the clarity to make that decision without pressure, panic, or FOMO.
🎧 Hit play now and find out whether an S-Corp is your next smart move—or just an expensive distraction.
🔗 Resources & Links
Website: https://www.firestormfinance.com/
Instagram: https://www.instagram.com/firestormfinance/
Threads: https://www.threads.net/@firestormfinance?hl=en
LinkedIn: https://www.linkedin.com/in/samantha-e-8796b6176/
Newsletter: https://www.firestormfinance.com/newsletter
📝 Want to see a specific topic on the show? Submit your suggestion here!
📢 If this episode gave you clarity about S-Corps, share it with a friend and leave a review—it helps more creatives make confident money moves.
00:14:25
Oct 22, 2025
Everyone online makes becoming an S-Corp sound like the ultimate financial glow-up: lower taxes, more legitimacy, instant upgrade. But here’s the truth—jumping in too early can actually hurt your business more than it helps.In this episode of Creative Minds Smart Money, I break down the real dangers of switching to an S-Corp before you’re ready. From payroll requirements to higher admin costs to IRS scrutiny, we’ll cover what you need in place before making the leap, and a checklist to know when the timing is actually right.In this episode, we cover:✅ What an S-Corp really is (and what it’s not)✅ Why becoming your own payroll provider can be overwhelming if you’re not ready✅ The hidden costs: payroll software, CPA fees, tax filings, compliance✅ Why “reasonable salary” is a legal gray zone and how it can trigger IRS red flags✅ Why tax savings aren’t always worth the stress (especially under $60K net profit)✅ A clear checklist to know when you’re actually ready to elect S-Corp✅ What to do instead if it’s too early (and how to prep your business for the switch later)If you’ve ever wondered whether becoming an S-Corp is right for you, this episode gives you the clarity to make that decision without pressure, panic, or FOMO.🎧 Hit play now and find out whether an S-Corp is your next smart move—or just an expensive distraction.🔗 Resources & LinksWebsite: https://www.firestormfinance.com/Instagram: https://www.instagram.com/firestormfinance/Threads: https://www.threads.net/@firestormfinance?hl=enLinkedIn: https://www.linkedin.com/in/samantha-e-8796b6176/Newsletter: https://www.firestormfinance.com/newsletter📝 Want to see a specific topic on the show? Submit your suggestion here!📢 If this episode gave you clarity about S-Corps, share it with a friend and leave a review—it helps more creatives make confident money moves.
00:00:12
Oct 15, 2025
Ever wondered if your business is actually doing okay—or if you’re falling behind?
That’s where benchmarking comes in. Don’t worry, it’s not a fancy finance term you need to memorize—it’s simply comparing your numbers to industry standards so you know what’s normal, where you’re strong, and what could use some tweaking.
In this episode of Creative Minds Smart Money, I’ll walk you through how to give your numbers context without spiraling into comparison. Instead of copying someone’s “six-figure month” on social media, you’ll learn how to use real benchmarks to figure out if your pricing, expenses, and profits are in a healthy range—and what to do if they’re not.
In this episode, we cover:
✅ What benchmarking really means (and why it’s not about copying internet strangers)
✅ The financial numbers worth comparing—profit margin, owner’s pay, client retention, and more
✅ Real-world benchmarks for designers, photographers, product sellers, course creators, and social media managers
✅ What to do if your niche is unique (or you’re new) and don’t have an industry benchmark yet
✅ How to use benchmarks to raise prices, trim costs, reshape offers, and make better decisions—without shame or panic
🎧 Hit play now and learn how to see whether your numbers are “normal”—and how to use that knowledge to grow with confidence.
🔗 Resources & Links
Website: https://www.firestormfinance.com/
Instagram: https://www.instagram.com/firestormfinance/
Threads: https://www.threads.net/@firestormfinance?hl=en
LinkedIn: https://www.linkedin.com/in/samantha-e-8796b6176/
Newsletter: https://www.firestormfinance.com/newsletter
📝 Want to see a specific topic on the show? Submit your suggestion here!
📢 If this episode helped you feel clearer about your numbers, share it with a friend and leave a review—it helps more creatives build confident, profitable businesses.
00:14:11
Oct 15, 2025
Ever wondered if your business is actually doing okay—or if you’re falling behind?That’s where benchmarking comes in. Don’t worry, it’s not a fancy finance term you need to memorize—it’s simply comparing your numbers to industry standards so you know what’s normal, where you’re strong, and what could use some tweaking.In this episode of Creative Minds Smart Money, I’ll walk you through how to give your numbers context without spiraling into comparison. Instead of copying someone’s “six-figure month” on social media, you’ll learn how to use real benchmarks to figure out if your pricing, expenses, and profits are in a healthy range—and what to do if they’re not.In this episode, we cover:✅ What benchmarking really means (and why it’s not about copying internet strangers)✅ The financial numbers worth comparing—profit margin, owner’s pay, client retention, and more✅ Real-world benchmarks for designers, photographers, product sellers, course creators, and social media managers✅ What to do if your niche is unique (or you’re new) and don’t have an industry benchmark yet✅ How to use benchmarks to raise prices, trim costs, reshape offers, and make better decisions—without shame or panic🎧 Hit play now and learn how to see whether your numbers are “normal”—and how to use that knowledge to grow with confidence.🔗 Resources & LinksWebsite: https://www.firestormfinance.com/Instagram: https://www.instagram.com/firestormfinance/Threads: https://www.threads.net/@firestormfinance?hl=enLinkedIn: https://www.linkedin.com/in/samantha-e-8796b6176/Newsletter: https://www.firestormfinance.com/newsletter📝 Want to see a specific topic on the show? Submit your suggestion here!📢 If this episode helped you feel clearer about your numbers, share it with a friend and leave a review—it helps more creatives build confident, profitable businesses.
00:00:12
Oct 08, 2025
KPIs get tossed around a lot—but most creatives aren’t told which ones actually matter or how to use them.
In this episode of Creative Minds Smart Money, we break down KPIs in plain English and turn them into decision-making shortcuts. You’ll learn how to pick a small set of metrics that fit your business model, track them without drowning in spreadsheets, and use them to improve pricing, delivery, delegation, and profit.
In this episode, we cover:
✅ What a KPI really is and why it must be tied to a goal and an action
✅ Core KPIs every business should know: net profit margin, owner’s pay %, average client value, offer profitability, operating expense %
✅ Creative-industry KPIs to consider (designers, photographers, social managers, course creators, influencers)
✅ How to choose your 3–5 KPIs using simple prompts you can revisit monthly
✅ The danger of vanity metrics (likes, follower counts, top-line revenue, “busy = successful”) and what to track instead
✅ How to make KPIs visible and useful with a lightweight monthly cadence
If you’ve ever wondered whether your effort is actually moving the needle, these KPIs will give you clarity and control without turning you into a spreadsheet queen.
🎧 Hit play now and set up KPIs that fit your business, your brain, and your goals.
🔗 Resources & Links
Website: https://www.firestormfinance.com/
Instagram: https://www.instagram.com/firestormfinance/
Threads: https://www.threads.net/@firestormfinance?hl=en
LinkedIn: https://www.linkedin.com/in/samantha-e-8796b6176/
Newsletter: https://firestormfinance.myflodesk.com/ajmiv1kyt1
📝 Want to see a specific topic on the show? Submit your suggestion here!
📢 If this episode helped you focus on what really matters, share it with a friend, leave a review, and help more creatives make confident money moves.
00:16:16
Oct 08, 2025
KPIs get tossed around a lot—but most creatives aren’t told which ones actually matter or how to use them.In this episode of Creative Minds Smart Money, we break down KPIs in plain English and turn them into decision-making shortcuts. You’ll learn how to pick a small set of metrics that fit your business model, track them without drowning in spreadsheets, and use them to improve pricing, delivery, delegation, and profit.In this episode, we cover:✅ What a KPI really is and why it must be tied to a goal and an action✅ Core KPIs every business should know: net profit margin, owner’s pay %, average client value, offer profitability, operating expense %✅ Creative-industry KPIs to consider (designers, photographers, social managers, course creators, influencers)✅ How to choose your 3–5 KPIs using simple prompts you can revisit monthly✅ The danger of vanity metrics (likes, follower counts, top-line revenue, “busy = successful”) and what to track instead✅ How to make KPIs visible and useful with a lightweight monthly cadenceIf you’ve ever wondered whether your effort is actually moving the needle, these KPIs will give you clarity and control without turning you into a spreadsheet queen.🎧 Hit play now and set up KPIs that fit your business, your brain, and your goals.🔗 Resources & LinksWebsite: https://www.firestormfinance.com/Instagram: https://www.instagram.com/firestormfinance/Threads: https://www.threads.net/@firestormfinance?hl=enLinkedIn: https://www.linkedin.com/in/samantha-e-8796b6176/Newsletter: https://firestormfinance.myflodesk.com/ajmiv1kyt1📝 Want to see a specific topic on the show? Submit your suggestion here!📢 If this episode helped you focus on what really matters, share it with a friend, leave a review, and help more creatives make confident money moves.
00:00:14
Oct 01, 2025
Bringing in steady revenue but still wondering where all your money is going? That’s where profitability analysis comes in.
In this episode of Creative Minds Smart Money, I break down what profitability analysis is, why it matters, and how it helps you stop guessing and start making smarter, more profitable decisions. We’re not just talking about whether your business as a whole is profitable—we’re diving into whether your offers, clients, and projects are actually generating profit.
From spotting underpriced packages to uncovering sneaky expenses eating into your margins, this conversation will show you how to finally understand what’s working in your business (and what isn’t).
In this episode, we cover:
✅ What profitability analysis really means (beyond net income)
✅ How to calculate profit per offer, per client, per project, and per month
✅ Why underpricing and scope creep kill your margins—and how to stop it
✅ The three-part profitability formula: revenue, direct costs, and hours
✅ Common pitfalls like bloated software, over-delivering, and not tracking time
✅ When to run a profitability check (monthly, quarterly, and after big changes)
✅ How to use profitability data to price smarter, scale the right offers, and pay yourself well
If you’ve ever felt like your bank account is a revolving door despite consistent revenue, this episode will give you clarity on where the leaks are and how to plug them.
🎧 Hit play now and learn how profitability analysis turns messy money questions into confident, strategic decisions.
🔗 Resources & Links
Website: https://www.firestormfinance.com/
Instagram: https://www.instagram.com/firestormfinance/
Threads: https://www.threads.net/@firestormfinance?hl=en
LinkedIn: https://www.linkedin.com/in/samantha-e-8796b6176/
Newsletter: https://firestormfinance.myflodesk.com/ajmiv1kyt1
📝 Want to see a specific topic on the show? Submit your suggestion here!
📢 If this episode helped you rethink your pricing, services, or offers—share it with a friend, leave a review, and help more creatives run profitable businesses with confidence.
00:17:58
Oct 01, 2025
Bringing in steady revenue but still wondering where all your money is going? That’s where profitability analysis comes in.In this episode of Creative Minds Smart Money, I break down what profitability analysis is, why it matters, and how it helps you stop guessing and start making smarter, more profitable decisions. We’re not just talking about whether your business as a whole is profitable—we’re diving into whether your offers, clients, and projects are actually generating profit.From spotting underpriced packages to uncovering sneaky expenses eating into your margins, this conversation will show you how to finally understand what’s working in your business (and what isn’t).In this episode, we cover:✅ What profitability analysis really means (beyond net income)✅ How to calculate profit per offer, per client, per project, and per month✅ Why underpricing and scope creep kill your margins—and how to stop it✅ The three-part profitability formula: revenue, direct costs, and hours✅ Common pitfalls like bloated software, over-delivering, and not tracking time✅ When to run a profitability check (monthly, quarterly, and after big changes)✅ How to use profitability data to price smarter, scale the right offers, and pay yourself wellIf you’ve ever felt like your bank account is a revolving door despite consistent revenue, this episode will give you clarity on where the leaks are and how to plug them.🎧 Hit play now and learn how profitability analysis turns messy money questions into confident, strategic decisions.🔗 Resources & LinksWebsite: https://www.firestormfinance.com/Instagram: https://www.instagram.com/firestormfinance/Threads: https://www.threads.net/@firestormfinance?hl=enLinkedIn: https://www.linkedin.com/in/samantha-e-8796b6176/Newsletter: https://firestormfinance.myflodesk.com/ajmiv1kyt1📝 Want to see a specific topic on the show? Submit your suggestion here!📢 If this episode helped you rethink your pricing, services, or offers—share it with a friend, leave a review, and help more creatives run profitable businesses with confidence.
00:00:16
Sep 24, 2025
Cash vs accrual accounting might sound like the most boring finance term in the world—but it’s one of the most important decisions you’ll ever make for your business.
In this episode of Creative Minds Smart Money, I break down the difference between cash basis and accrual basis accounting using plain language and real-world examples. From why your P&L sometimes says you lost money even after a big sale, to how unpaid invoices or prepaid retainers can distort your numbers, this episode will finally clear up the confusion.
Whether you’re a service provider working with deposits, a product-based business with inventory, or just someone who wants to actually trust their reports, this conversation will help you decide what’s right for your stage of business.
In this episode, we cover:
✅ What cash basis really means (and why it’s simpler for early-stage businesses)
✅ What accrual basis really means (and why it gives you a clearer performance picture)
✅ The pros and cons of each method
✅ How your choice impacts taxes, forecasting, and decision-making
✅ When you might be required to use accrual, especially if you sell products or carry inventory
✅ My recommendations as a CFO for when to use cash, when to switch to accrual, and why one isn’t “better” than the other—it’s about what you need from your numbers
If you’ve ever wondered “Why do my reports look wrong?” or “Am I using the right accounting method?”—this episode will finally give you clarity.
🎧 Hit play now and learn how to choose the method that fits your business, your goals, and your stage of growth.
🔗 Resources & Links
Website: https://www.firestormfinance.com/
Instagram: https://www.instagram.com/firestormfinance/
Threads: https://www.threads.net/@firestormfinance?hl=en
LinkedIn: https://www.linkedin.com/in/samantha-e-8796b6176/
Newsletter: https://firestormfinance.myflodesk.com/ajmiv1kyt1
📝 Want to see a specific topic on the show? Submit your suggestion here!
📢 If this episode helped you understand your numbers better, share it with a friend, leave a review, and help more creatives make confident money moves.
00:09:18
Sep 24, 2025
Cash vs accrual accounting might sound like the most boring finance term in the world—but it’s one of the most important decisions you’ll ever make for your business.In this episode of Creative Minds Smart Money, I break down the difference between cash basis and accrual basis accounting using plain language and real-world examples. From why your P&L sometimes says you lost money even after a big sale, to how unpaid invoices or prepaid retainers can distort your numbers, this episode will finally clear up the confusion.Whether you’re a service provider working with deposits, a product-based business with inventory, or just someone who wants to actually trust their reports, this conversation will help you decide what’s right for your stage of business.In this episode, we cover:✅ What cash basis really means (and why it’s simpler for early-stage businesses)✅ What accrual basis really means (and why it gives you a clearer performance picture)✅ The pros and cons of each method✅ How your choice impacts taxes, forecasting, and decision-making✅ When you might be required to use accrual, especially if you sell products or carry inventory✅ My recommendations as a CFO for when to use cash, when to switch to accrual, and why one isn’t “better” than the other—it’s about what you need from your numbersIf you’ve ever wondered “Why do my reports look wrong?” or “Am I using the right accounting method?”—this episode will finally give you clarity.🎧 Hit play now and learn how to choose the method that fits your business, your goals, and your stage of growth.🔗 Resources & LinksWebsite: https://www.firestormfinance.com/Instagram: https://www.instagram.com/firestormfinance/Threads: https://www.threads.net/@firestormfinance?hl=enLinkedIn: https://www.linkedin.com/in/samantha-e-8796b6176/Newsletter: https://firestormfinance.myflodesk.com/ajmiv1kyt1📝 Want to see a specific topic on the show? Submit your suggestion here!📢 If this episode helped you understand your numbers better, share it with a friend, leave a review, and help more creatives make confident money moves.
00:00:07
Sep 17, 2025
Think Airtable is just another tool to organize your tasks? Think again.
In this episode, we’re diving into how Airtable can become the blueprint for your entire business helping you plug profit leaks, make smarter pricing decisions, and create systems that give you real freedom.
Elisabeth Jackson, operations specialist and founder of her own process improvement agency, shares how she uses Airtable to build client health trackers, quote calculators, no-login client portals, and more. If you’ve ever felt like your data is scattered and your systems are holding you back, this conversation will show you a better way.
In this episode, we cover:
✅ Why Airtable is “Google Sheets on steroids” and how relational data works in plain English
✅ The profit leaks that cost agencies time and money—and how to spot them
✅ Real-world use cases: sales tracking, proposal pricing, capacity planning, client support hubs
✅ How to combine Airtable with tools like Asana or ClickUp without creating tech chaos
✅ Where to start if you’re intimidated by the tech and when it’s time to bring in a systems expert
If you’ve ever caught yourself saying “I know the data is somewhere, but I can’t find it” this episode will help you finally feel in control of your business backend.
🎧 Hit play now and see how Airtable can turn scattered information into clear decisions.
🔗 Resources & Links
Elisabeth Jackson
Instagram: https://www.instagram.com/elisabethjackson/
LinkedIn: https://www.linkedin.com/in/lizzijackson/
Threads: https://www.threads.net/@elisabethjackson
Website: http://theafrocoach.com
Samantha Eck | Firestorm Finance
Website: https://www.firestormfinance.com/
Instagram: https://www.instagram.com/firestormfinance/
Threads: https://www.threads.net/@firestormfinance?hl=en
LinkedIn: https://www.linkedin.com/in/samantha-e-8796b6176/
Newsletter: https://firestormfinance.myflodesk.com/ajmiv1kyt1
📝 Want to see a specific topic on the show? Submit your suggestion here!
📢 If this episode gave you clarity on how to streamline your systems, share it with a friend, leave a review, and help more creatives build businesses that run smoothly.
00:41:28
Sep 17, 2025
Think Airtable is just another tool to organize your tasks? Think again.In this episode, we’re diving into how Airtable can become the blueprint for your entire business helping you plug profit leaks, make smarter pricing decisions, and create systems that give you real freedom.Elisabeth Jackson, operations specialist and founder of her own process improvement agency, shares how she uses Airtable to build client health trackers, quote calculators, no-login client portals, and more. If you’ve ever felt like your data is scattered and your systems are holding you back, this conversation will show you a better way.In this episode, we cover:✅ Why Airtable is “Google Sheets on steroids” and how relational data works in plain English✅ The profit leaks that cost agencies time and money—and how to spot them✅ Real-world use cases: sales tracking, proposal pricing, capacity planning, client support hubs✅ How to combine Airtable with tools like Asana or ClickUp without creating tech chaos✅ Where to start if you’re intimidated by the tech and when it’s time to bring in a systems expertIf you’ve ever caught yourself saying “I know the data is somewhere, but I can’t find it” this episode will help you finally feel in control of your business backend.🎧 Hit play now and see how Airtable can turn scattered information into clear decisions.🔗 Resources & LinksElisabeth JacksonInstagram: https://www.instagram.com/elisabethjackson/LinkedIn: https://www.linkedin.com/in/lizzijackson/Threads: https://www.threads.net/@elisabethjacksonWebsite: http://theafrocoach.comSamantha Eck | Firestorm FinanceWebsite: https://www.firestormfinance.com/Instagram: https://www.instagram.com/firestormfinance/Threads: https://www.threads.net/@firestormfinance?hl=enLinkedIn: https://www.linkedin.com/in/samantha-e-8796b6176/Newsletter: https://firestormfinance.myflodesk.com/ajmiv1kyt1📝 Want to see a specific topic on the show? Submit your suggestion here!📢 If this episode gave you clarity on how to streamline your systems, share it with a friend, leave a review, and help more creatives build businesses that run smoothly.
00:00:39
Sep 10, 2025
Making payroll mistakes can cost you more than money! It can cost you your peace of mind. If you’ve hired employees and are now staring at a list of payroll apps wondering which one is best, this episode will break it down in simple terms.
In this episode of Creative Minds, Smart Money, we explore the most popular payroll tools, the legal requirements for paying employees, and how to choose the right system without the overwhelm.
Questions answered in this episode:
Do you really need a payroll app to pay employees, or can you just use Venmo?
What are the basic legal requirements for running payroll?
Which payroll apps work best for small businesses and creative entrepreneurs?
What are the pros and cons of Gusto, QuickBooks, Paychex, and Square Payroll?
How can you avoid the most common payroll mistakes that trip up business owners?
Listen to this episode so you can pay your team the right way, stay compliant, and focus on growing your business with confidence.
🔗 Resources & Links
Website: https://www.firestormfinance.com/
Instagram: https://www.instagram.com/firestormfinance/
Threads: https://www.threads.net/@firestormfinance?hl=en
LinkedIn: https://www.linkedin.com/in/samantha-e-8796b6176/
Newsletter: https://firestormfinance.myflodesk.com/ajmiv1kyt1
📝 Want to see a specific topic on the show? Submit your suggestion here!
📢 If this episode helped you feel a little more grounded in your growth—share it with a friend, leave a review, and help more creatives make confident money moves.
00:18:37
Sep 10, 2025
Making payroll mistakes can cost you more than money! It can cost you your peace of mind. If you’ve hired employees and are now staring at a list of payroll apps wondering which one is best, this episode will break it down in simple terms.In this episode of Creative Minds, Smart Money, we explore the most popular payroll tools, the legal requirements for paying employees, and how to choose the right system without the overwhelm.Questions answered in this episode:Do you really need a payroll app to pay employees, or can you just use Venmo?What are the basic legal requirements for running payroll?Which payroll apps work best for small businesses and creative entrepreneurs?What are the pros and cons of Gusto, QuickBooks, Paychex, and Square Payroll?How can you avoid the most common payroll mistakes that trip up business owners?Listen to this episode so you can pay your team the right way, stay compliant, and focus on growing your business with confidence.🔗 Resources & LinksWebsite: https://www.firestormfinance.com/Instagram: https://www.instagram.com/firestormfinance/Threads: https://www.threads.net/@firestormfinance?hl=enLinkedIn: https://www.linkedin.com/in/samantha-e-8796b6176/Newsletter: https://firestormfinance.myflodesk.com/ajmiv1kyt1📝 Want to see a specific topic on the show? Submit your suggestion here! 📢 If this episode helped you feel a little more grounded in your growth—share it with a friend, leave a review, and help more creatives make confident money moves.
00:00:17
Sep 09, 2025
Making payroll mistakes can cost you more than money! It can cost you your peace of mind. If you’ve hired employees and are now staring at a list of payroll apps wondering which one is best, this episode will break it down in simple terms.In this episode of Creative Minds, Smart Money, we explore the most popular payroll tools, the legal requirements for paying employees, and how to choose the right system without the overwhelm.Questions answered in this episode:Do you really need a payroll app to pay employees, or can you just use Venmo?What are the basic legal requirements for running payroll?Which payroll apps work best for small businesses and creative entrepreneurs?What are the pros and cons of Gusto, QuickBooks, Paychex, and Square Payroll?How can you avoid the most common payroll mistakes that trip up business owners?Listen to this episode so you can pay your team the right way, stay compliant, and focus on growing your business with confidence.🔗 Resources & LinksWebsite: https://www.firestormfinance.com/Instagram: https://www.instagram.com/firestormfinance/Threads: https://www.threads.net/@firestormfinance?hl=enLinkedIn: https://www.linkedin.com/in/samantha-e-8796b6176/Newsletter: https://firestormfinance.myflodesk.com/ajmiv1kyt1📝 Want to see a specific topic on the show? Submit your suggestion here! 📢 If this episode helped you feel a little more grounded in your growth—share it with a friend, leave a review, and help more creatives make confident money moves.
00:00:17
