As much as I'd love for something like the success of my business to stay consistent, it's just not going to happen. It's part of the human experience. So instead of lamenting about the slow season I was in, I went back to my manifestations, and manifested a newer version of my business - tweaked a few things and overhauled some others - so that I could serve even more people.    Because not everything is going to work all the time. My last version of Courage Driven Latina worked because of the pandemic. Everyone was inside, and many courageous women wanted to pivot. My clients wanted to change their lives for the better, and I got a ton of clients from all walks of life. But as the world started opening up, my clientele changed, so I had to change too.    In this week's episode, we're talking about the truth about manifestation from a 7-figure business owner. My business has been successful because I took action during a slow season of business. So if you're trying to manifest success, maybe because you're in a slow season too, this episode is for you.    Tune in to learn more about my manifestation framework and how I turned my slow season into a profitable one in just a few weeks.  How to work with Erika: Join the waitlist for the Magnetic Mastermind program here! Join the waitlist for the Courage Driven Latina program here! Resources Mentioned: Click here to claim your Manifest Your Marca bot! https://theerikacruz.com/manifest-your-marca    Follow Erika on: Instagram @‌theerikacruzTikTok @‌theerikacruzLinkedIn Website: http://www.theerikacruz.com   Podcast production for this episode was provided by CCST, an Afro-Latina-owned boutique podcast production and copywriting studio. 

I know so many women who want more for themselves. They want to feel comfortable posting online, have financial freedom, and live more courageously. But at the same time, most of them say the same thing: that "it's too late," and "there are already too many influencers." As someone who started posting on social media "late," it's never too late to start.    Give yourself the chance to succeed! I have clients who have started from ZERO followers, and now they're on brand trips and selling out their business offers. Their dreams, everything on their vision boards, are coming true because they put themselves in the position to be seen by their community. And this week, I'm going to tell you why it's not too late to join them.   In this week's episode, we're talking about why it's not too late to jump into the creator economy. You can start right now and see results in just a few weeks! The creator economy is no longer this faraway resource that's out of reach for regular people; it's a growing part of our current economy. And if you put yourself out there, you can reap all the benefits you want from it.   Tune in to hear why a personal brand can help you solidify your career in this economy and how to get started today!  How to work with Erika: Join the waitlist for the Magnetic Mastermind program here! Join the waitlist for the Courage Driven Latina program here! Resources Mentioned: Click here to claim your Manifest Your Marca bot! https://theerikacruz.com/manifest-your-marca    Follow Erika on: Instagram @‌theerikacruzTikTok @‌theerikacruzLinkedIn Website: http://www.theerikacruz.com   Podcast production for this episode was provided by CCST, an Afro-Latina-owned boutique podcast production and copywriting studio. 

Last year, and if I'm being honest, probably before that, I was in a bit of a content slump. I felt like I wasn't having fun making content anymore. And that can sound silly because I run a business, and content is technically work. But I decided to have fun with my content again, and it was exactly what my business needed to start selling again.   Having fun with my content brought in more sales than my usual sales posts did! And when I went down the researching rabbit hole, I found out why. Audiences have changed; they don't want a hard sell anymore. They want a soft sell, and it's easier to have fun and be authentic when you're soft-selling to your audience.    In this week's episode, we're talking about why your content isn't turning into clients or opportunities. There is a reason! It's not just that the economy is bad or people aren't buying coaching anymore. People are buying, and brands are booking talent. My clients are making money from their content right now! What you have to do is stop making the content mistakes that are blocking your blessings.  How to work with Erika: Book a call with Erika to see if the Magnetic Mastermind is right for you here! Join the waitlist for the Courage Driven Latina program here! Resources Mentioned: Click here to claim your Manifest Your Marca bot! https://theerikacruz.com/manifest-your-marca    Follow Erika on: Instagram @‌theerikacruzTikTok @‌theerikacruzLinkedIn Website: http://www.theerikacruz.com   Podcast production for this episode was provided by CCST, an Afro-Latina-owned boutique podcast production and copywriting studio. 

Follower count does not mean much when it comes to making money online. Ok, it means a little bit. You can't sell if no one is around. But you don't need to wait until you have a million followers to sell your services or book speaking engagements. Followers do not automatically equal sales. I have friends who have a million followers and haven't made a dollar online.    So let's say you have less than 2k followers, you can definitely make money online through your personal brand. You just need the right strategy to do it. I've been perfecting my personal branding strategy for years, and now, I'm going to share it with you.    In this week's episode, we're talking about how to attract 7+ paid opportunities through your personal brand without being salsey in the Magnetic CEO Method Webinar. This webinar is packed with information and case studies. But most importantly, it has the three pillars to my success in building a personal brand online. Tune in for the free webinar and book a call today to see if the Magnetic Mastermind is right for you!  How to work with Erika: Book a call with Erika to see if the Magnetic Mastermind is right for you here! Join the waitlist for the Courage Driven Latina program here! Resources Mentioned: Click here to claim your Manifest Your Marca bot! https://theerikacruz.com/manifest-your-marca    Follow Erika on: Instagram @‌theerikacruzTikTok @‌theerikacruzLinkedIn Website: http://www.theerikacruz.com   Podcast production for this episode was provided by CCST, an Afro-Latina-owned boutique podcast production and copywriting studio. 

My personal brand has been making money for me for YEARS. This wasn't an accident; this was completely by design. Ok, maybe a little bit of it was accidental, but we learn, grow, and study what works so that we can replicate it. And a little help from a coach or a mentor never hurts.    I had no idea how much money I could make from brand deals and paid collaborations. I thought, like everyone else at the time, that you had to have millions of dollars to ever see a brand deal contract. But that couldn't be farther from the truth.    You don't need a million followers to get brand deals. You don't even need 100k followers to get brand deals. What you need is trust, and if you can build that trust with your followers, you can make a lot of money.    In this week's episode, we're going behind the scenes of how I landed brand deals and paid collaborations. Before I was an influencer, I was just sharing what I thought was valuable life advice to my audience. Now I know that I was a micro influencer in the making with a ton of opportunities coming my way. And now that I've figured out what works and what doesn't, I'm going to share how you can land those same brand deals with under 2k followers as a micro influencer.  How to work with Erika: Attract 7+ Paid Opportunities Through Your Personal Brand — Without Being Salesy with the free Magnetic CEO Method | Monday, May 4th, 5:00 PM - 6:30 PM PT Claim your limited-time-only spot in Erika's 90-Min one-on-one Personal Branding Intensive  Join the waitlist for the Courage Driven Latina program here! Join the waitlist for the Magnetic Mastermind here!   Resources Mentioned: Click here to claim your Manifest Your Marca bot! https://theerikacruz.com/manifest-your-marca    Follow Erika on: Instagram @‌theerikacruzTikTok @‌theerikacruzLinkedIn Website: http://www.theerikacruz.com   Podcast production for this episode was provided by CCST, an Afro-Latina-owned boutique podcast production and copywriting studio.  

 Your personal brand is literally the fastest way of manifesting your dream life. I used to say that everything you want is on the other side of courage, and I still stand by that! But now I think you all want the step that comes after having courage, which is strategy. So I went back and studied what I did to build a profitable personal brand and how you can replicate it for your own personal brand.    The next step is what a lot of people are afraid of - public speaking. Public speaking is a great way to solidify your brand because it makes you an expert. You don't have to be THE EXPERT on any given topic to talk about it; you just have to have valuable knowledge and the life experience to back it up. Don't believe me? I've made $10k in one speaking engagement, when the most I've made speaking was $3k MAX.   In this week's episode, we're talking about the BTS of paid speaking engagements. If getting paid to speak is on your vision board, we can make it happen in 2026. Tune in to hear the blueprint I created to help you build up your speaking portfolio from scratch and how to start charging what you're worth. How to work with Erika: Attract 7+ Paid Opportunities Through Your Personal Brand — Without Being Salesy with the free Magnetic CEO Method | Monday, May 4th, 5:00 PM - 6:30 PM PT Claim your limited-time-only spot in Erika's 90-Min one-on-one Personal Branding Intensive  Join the waitlist for the Courage Driven Latina program here! Join the waitlist for the Magnetic Mastermind here!   Resources Mentioned: Click here to claim your Manifest Your Marca bot! https://theerikacruz.com/manifest-your-marca    Follow Erika on: Instagram @‌theerikacruzTikTok @‌theerikacruzLinkedIn Website: http://www.theerikacruz.com   Podcast production for this episode was provided by CCST, an Afro-Latina-owned boutique podcast production and copywriting studio. 

I've been a coach, a creator, and a public speaker for a few years now, and I wouldn't have gotten there without my audience. At first, I just posted my journey in the tech industry. I wasn't an expert, and I didn't plan on teaching anyone, let alone coaching anyone. But my audience was getting a ton of value from my life lessons and wanted me to help them. So I did.  Sometimes, it's as easy as that. People, especially after 2020, want coaching from people with real-life experiences. I was able to build a profitable personal brand, not because I was an expert, but because people saw that I could build a new life for myself and wanted to do the same thing. And now that I've sat and really figured out what made me successful and what didn't, I'm going to teach you, too.  In this week's episode, we're starting something new. This week's episode is the first in a new mini-series, The Profitable Personal Brand Series! We're going behind the scenes of my first paying clients and figuring out why people wanted to pay for coaching before I even had an offer yet.    How to work with Erika: Attract 7+ Paid Opportunities Through Your Personal Brand — Without Being Salesy with the free Magnetic CEO Method | Monday, May 4th, 5:00 PM - 6:30 PM PT Claim your limited-time-only spot in Erika's 90-Min one-on-one Personal Branding Intensive  Join the waitlist for the Courage Driven Latina program here! Join the waitlist for the Magnetic Mastermind here!   Resources Mentioned: Click here to claim your Manifest Your Marca bot! https://theerikacruz.com/manifest-your-marca    Follow Erika on: Instagram @‌theerikacruzTikTok @‌theerikacruzLinkedIn Website: http://www.theerikacruz.com   Podcast production for this episode was provided by CCST, an Afro-Latina-owned boutique podcast production and copywriting studio. 

One of the things I've been working on with my clients is helping them figure out who they are outside of their careers. As Latina women living in the US, we often feel like our worth is dependent on what we do for work because we need it to be worth the trauma of immigration. But living only for our jobs and tying our worth to our career is not only unhealthy - it's a trauma response. So how do we break away from this way of thinking and find a more peaceful path to success?    Ann Dunning is the co-author of Radical Señora Era, and co-founder of Señora Era, a newsletter celebrating slow living, beauty, and Latina identity, and the former co-founder of Latina beauty line Vamigas, at Target and Whole Foods. A Chilean-American, she lives in the campo with her family and her chickens. She thinks that you'll be surprised at how much your life will improve if you take up the habits and routines of your tias and bisabuelas.    In this week's episode, we're talking about the peaceful path to success. Welcome to your Señora Era! It's time we stop thinking about success in a purely American way and start looking into what our ancestors did. A totally different mindset brought them so much peace, and it could be the thing that allows you to bring balance into your life while still honoring your ambition. Tune in to hear how our people found balance in their lives and how you can embody these practices by stepping into your Señora Era today!  Resources Mentioned: Click here to claim your Manifest Your Marca bot!   Follow Ann on: TikTok: @senora.era  Instagram: @senoraeraofficial Book Instagram: @radicalsenoraerabook Website: www.senoraera.com      Follow Erika on: Instagram @‌theerikacruzTikTok @‌theerikacruzLinkedIn Website: http://www.theerikacruz.com How to work with Erika: Sign up for the Courage Driven Latina program here! Join the waitlist for the Magnetic Mastermind here!   Podcast production for this episode was provided by CCST, an Afro-Latina-owned boutique podcast production and copywriting studio. 

Your posts are good, but not great for this new algorithm. People are more interested in using social media as a search engine than ever before, so the algorithm is more interest-based than it used to be. That means that you want to start creating "selfless content" instead of "selfish content" and posting that on your personal brand pages.   So what the heck does any of that even mean???  It means that when you tap into people's interests, you will attract the right people to your brand. When you attract the right people to your brand, you can start making money online and attracting the opportunities that will help you manifest your dream life. It's simple!   In this week's episode, we're talking about how building a personal brand is the fastest way to manifest your dream life. Your personal brand is in your control. You get to show up how you want and attract the people and opportunities that fit into your dream life. Tune in to this week's episode to learn how to use the interest-based algorithm and your personal brand to manifest your dream life.    Resources Mentioned: Click here to claim your Manifest Your Marca bot!   Follow Erika on: Instagram @‌theerikacruzTikTok @‌theerikacruzLinkedIn Website: http://www.theerikacruz.com How to work with Erika: Claim your limited-time-only spot in Erika's 90-Min one-on-one Personal Branding Intensive  Join the waitlist for the Courage Driven Latina program here! Join the waitlist for the Magnetic Mastermind here!   Podcast production for this episode was provided by CCST, an Afro-Latina-owned boutique podcast production and copywriting studio.   

Some people can go to their parents for help, but often, we are the ones people look to during a crisis. If you're a first-gen, eldest, and/or Latina daughter, you are the point person for your family. You make sure everything works out in the end. So what would happen if you can't be that person anymore? This week, we're talking to someone who had to not only survive breast cancer, but figure out how to do life during and after treatment.     Eileen Lopez Tome is a resilient, compassionate, and bold first-generation Cuban-American woman, mom of five, breast cancer survivor, public servant, and certified professional coach. After being diagnosed with stage 3 breast cancer in 2016, she turned pain into purpose - becoming a certified coach in 2018 and dedicating her practice to guiding women through life's most defining transitions. Rooted in faith and fueled by love for her community, Eileen helps women - especially Hispanic and Latina women - release perfectionism, surrender control, and trust their own intuition. She believes healing is communal, cultural heritage is power, and legacy should be designed - not dictated by circumstance. Through coaching and advocacy, she helps women restore balance to their ecosystems - mind, body, spirit, family, and work - so they can live joyfully, creatively, and unapologetically.   In this week's episode, we're talking about how Eileen went from survival to service. In just a few short years, Eileen built a brand that helps others as a breast cancer survivor and is not only helping people survive during this period in their lives but also thrive. Tune in to hear her breast cancer survivor story and how she's helping her clients navigate their most difficult moments with care.   Resources Mentioned: Click here to claim your Manifest Your Marca bot!   Follow Eileen on: Instagram: @eileensita1124  Coaching Instagram: @eileen_lopez_tome  Website: www.eileenlopeztome.com    Follow Erika on: Instagram @‌theerikacruzTikTok @‌theerikacruzLinkedIn Website: http://www.theerikacruz.com How to work with Erika: Sign up for the Courage Driven Latina program here! Join the waitlist for the Magnetic Mastermind here!   Podcast production for this episode was provided by CCST, an Afro-Latina-owned boutique podcast production and copywriting studio.   

We should be able to plan our careers the same way we plan anything else in our lives. But college doesn't teach us how to network or get that promotion, especially in corporate America. Putting our heads down and working as hard as we can is getting us nowhere. We need new skills. So, we need to listen to someone who has been through it and can help us get to where we want to be. Elsa Jimenez is a powerhouse first-gen Latina in tech on a mission to bridge the gap between high-performance code and holistic well-being. By day, she navigates the complexities of the tech industry, championing representation and breaking barriers for underrepresented voices in the digital space. Beyond the screen, Elsa Jimenez is a dedicated advocate for mental health and fitness, believing that a strong mind is the ultimate operating system. She views movement and mindfulness not just as hobbies, but as essential tools for resilience in the fast-paced corporate world. Whether she's optimizing a workflow or hitting a new PR in the gym, she brings a signature blend of cultural pride, grit, and authenticity to everything she touches.  In this week's episode, we're talking about how Elsa broke into tech, survived a layoff, and built her personal brand. Our careers are not as safe as they used to be, especially with tech layoffs looming over our shoulders every quarter. But that doesn't mean we don't have control over our own lives. Elsa used her time in the Courage Driven Latina program to plan for the best and worst case scenarios in her career, specifically so she doesn't feel panicked when something doesn't go according to plan. Tune in to this week's episode to hear how she used the CDL program to advance her career and what she's currently working on to get ahead in this year's CDL group.    Resources Mentioned: Click here to claim your Manifest Your Marca bot!   Follow Elsa on: Instagram: @vibinwithelsa  LinkedIn: www.linkedin.com/in/elsamjimenez/    Follow Erika on: Instagram @‌theerikacruzTikTok @‌theerikacruzLinkedIn Website: http://www.theerikacruz.com How to work with Erika: Sign up for the Courage Driven Latina program here! Join the waitlist for the Magnetic Mastermind here!   Podcast production for this episode was provided by CCST, an Afro-Latina-owned boutique podcast production and copywriting studio. 

I manifested my first 10k followers by being strategic. I had an idea, I had a strategy, and I made it happen, and you can do it, too. You don't need fancy equipment or a brand new camera; you can use what you have right now. So why not give yourself the chance to try and see what could happen?   My clients join the Courage Driven Latina program because they know that wanted to give themselves a chance to be great. They see other people posting content about their ideas or their businesses, and they know they can do that too - if only they had a little guidance. That's exactly what the Courage Driven Latina is built on: years of my real-world experience posting online, building a personal brand, and teaching you how to do what I did with your ideas.   In this week's episode, we're talking about how I manifested my first 10k by building a personal brand. This episode is a replay of a webinar that aired on March 9th, so if you catch it in time, you'll be able to take advantage of the limited-time bonuses we're offering right now! The doors to the Courage Driven Latina program are open, so sign up right now or book a free consultation call if you have any questions. You know you could be great if you gave yourself the chance. Sign up now for the Courage Driven Latina program and watch this week's episode to learn how to take the first steps to your own personal greatness. Resources Mentioned: Click here to claim your Manifest Your Marca bot!   Follow Erika on: Instagram @‌theerikacruzTikTok @‌theerikacruzLinkedIn Website: http://www.theerikacruz.com How to work with Erika: Sign up for the Courage Driven Latina program here! Join the waitlist for the Magnetic Mastermind here!   Podcast production for this episode was provided by CCST, an Afro-Latina-owned boutique podcast production and copywriting studio. 

Starting over is not the end of the world. It may feel like it, at first, don't get me wrong. But if I had lost everything, all of my clients, and I had to start my online business over again, I know that I could do it. I can make money online and regain my following because I help people start over for a living.    I have two clients who have decided to start over recently. One got laid off, and the other wanted to open a new business. It's scary, the first step is always scary, but it can't hold you back. And by having a plan, you can turn that fear into the drive you need to start making money online in 2026.    In this week's episode, we're talking about how I'd make money online if I had to start over. We're talking about starting over completely from scratch - no followers, no business, no trust, no reputation. Starting over is a blessing, and this week, I'm going to teach you how to start over on the right foot. Tune in to hear all about how to make money online, how to create financial flexibility, and how I'd build a brand from scratch in 2026.  Resources Mentioned: Click here to claim your Manifest Your Marca bot!   Follow Erika on: Instagram @‌theerikacruzTikTok @‌theerikacruzLinkedIn Website: http://www.theerikacruz.com How to work with Erika: Sign up to join the free training, How I Manifested My First 10K Followers by Building a Personal Brand, on Monday, March 9th  Join the waitlist for the Courage Driven Latina program here! Join the waitlist for the Magnetic Mastermind here!   Podcast production for this episode was provided by CCST, an Afro-Latina-owned boutique podcast production and copywriting studio. 

You won't post online because you were told to stay quiet all your life. You were conditioned to keep your head down, be humble, and mind your manners. And now that conditioning has leaked into every aspect of your life, including posting online.    And, this isn't about confronting your parents or lamenting about the horrors machismo has left on our culture. We can do that later. Today, we're working on ourselves, letting that kind of toxic self-talk go, and learning how we can break free of this calladita conditioning.   In this week's episode, we're talking about posting progress over perfectionism. To be successful on social media, you need trust. Trust from your audience to keep watching, and trust from yourself to keep posting. There is a psychology to building trust online, and after years of building a successful personal brand on social media, I've cracked the code. Listen to find out more about calladita conditioning, how it affects you posting online, and why you still feel like you need to be "qualified" enough to be visible on social media.    Resources Mentioned: Click here to claim your Manifest Your Marca bot!   Follow Erika on: Instagram @‌theerikacruzTikTok @‌theerikacruzLinkedIn Website: http://www.theerikacruz.com How to work with Erika: Sign up to join the free training, How I Manifested My First 10K Followers by Building a Personal Brand, on Monday, March 9th  Join the waitlist for the Courage Driven Latina program here! Join the waitlist for the Magnetic Mastermind here!   Podcast production for this episode was provided by CCST, an Afro-Latina-owned boutique podcast production and copywriting studio. 

After losing followers on social media for the last two years, I decided enough was enough. I didn't know why I was losing followers, and I didn't know how to get new ones, but I knew that something had to change. So I got to work.   If you follow me on Instagram, you'll know that I blew up there recently. One post got 1.7 million views!! And it's still growing! And it's all because I let my content evolve into something shareable. And if I can do it, you can do it too.    In this week's episode, we're talking about how to grow on Instagram in 2026. Yes, it is still possible. Yes, you can do it today. Instagram isn't known for making its users super viral like other platforms are. But if you want to share valuable insights and enrich your community, your follower count will grow just like mine did. Listen to this week's episode to hear what I did differently and how you can do the same for your content.  Resources Mentioned: Click here to claim your Manifest Your Marca bot!   Follow Erika on: Instagram @‌theerikacruzTikTok @‌theerikacruzLinkedIn Website: http://www.theerikacruz.com How to work with Erika: Sign up to join the free training, How I Manifested My First 10K Followers by Building a Personal Brand, on Monday, March 9th  Join the waitlist for the Courage Driven Latina program here! Join the waitlist for the Magnetic Mastermind here!   Podcast production for this episode was provided by CCST, an Afro-Latina-owned boutique podcast production and copywriting studio. 

Ten years ago, Benito was just a kid in PR bagging groceries for his neighbors. Now he and his music are a worldwide phenomenon that is giving us so much light during dark times. He didn't have rich parents or wealthy connections to get him where he is now. He was discovered by chance because he made himself visible.    Bad Bunny's journey is truly a testament to how you can manifest anything you want in this life. No dream is too big, and no stage is out of reach. By learning from Benito, we can also learn how to quantum leap and make our wildest dreams a reality.   In this week's episode, we're exploring how Bad Bunny manifested becoming a global icon despite coming from humble beginnings. There are three lessons you can learn from his journey, so grab a pencil and a notebook because you're gonna want to write this down. Tune in for these three manifestation lessons and how to implement them into your daily life!  Resources Mentioned: Click here to claim your Manifest Your Marca bot!   Follow Erika on: Instagram @‌theerikacruzTikTok @‌theerikacruzLinkedIn Website: http://www.theerikacruz.com How to work with Erika: Sign up to join the free training, How I Manifested My First 10K Followers by Building a Personal Brand, on Monday, March 9th  Join the waitlist for the Courage Driven Latina program here! Join the waitlist for the Magnetic Mastermind here!   Podcast production for this episode was provided by CCST, an Afro-Latina-owned boutique podcast production and copywriting studio. 

So many of my Courage Driven Latinas clients are loving the Visibility Challenge we're working through right now, but that doesn't mean that it's been easy for them. In fact, a few fears have come up, and were preventing them from posting their content. It turns out they were afraid of being seen as conceited.    This makes sense, especially for our community. We were always being told to worry about what other people will say and what other people will think of us. Being too visible has always been framed as a negative in our lives, but what if I told you that posting your content was one positive you could do for our community?    This week's episode is about what to do when you want to create content, but don't want to come off as conceited. My clients are afraid that posting on social media automatically means that they're being too cringe or conceited. But that will never be the case if your content is in service to your audience. And this week, I'm going to show you how to embody the mindset that will help you enjoy creating content and sharing it with the world!   Resources Mentioned: Click here to claim your Manifest Your Marca bot!   Follow Erika on: Instagram @‌theerikacruzTikTok @‌theerikacruzLinkedIn Website: http://www.theerikacruz.com How to work with Erika: Join the waitlist for the Courage Driven Latina program here! Join the waitlist for the Magnetic Mastermind here!   Podcast production for this episode was provided by CCST, an Afro-Latina-owned boutique podcast production and copywriting studio. 

2026 is a new year, and it's time to make some courageous changes in your life. So if you've been wanting to post on social media and build your personal brand, but you're too afraid to post anything, you're leaving opportunities on the table.    Right now in the Courage Driven Latina program, we are working on being visible, and for a lot of people, that means posting on social media and building up their personal brand. They're doing amazingly well right now, posting almost every single day to get used to it and seeing amazing results. But they weren't posting before this challenge we're working on because they were scared. Now that they're posting, they're starting to see their manifestations come true.   In this week's episode, we talk about how personal branding creates opportunities and builds social capital, even when you're not in the room. Posting on social media helped me create my personal brand. Personal branding helped me build my business up to have six-figure years. If I were still afraid of what other people thought of me posting on social media, I don't know if I'd have the same business. If you're ready to change your mindset and start building your personal brand, this episode is for you!  Resources Mentioned: Click here to claim your Manifest Your Marca bot!   Follow Erika on: Instagram @‌theerikacruzTikTok @‌theerikacruzLinkedIn Website: http://www.theerikacruz.com How to work with Erika: Join the waitlist for the Courage Driven Latina program here! Join the waitlist for the Magnetic Mastermind here!   Podcast production for this episode was provided by CCST, an Afro-Latina-owned boutique podcast production and copywriting studio. 

Many of my CDL clients are currently working on their fear of being seen. And as we talk through their feelings, I'm noticing that everyone is saying the same thing. This fear didn't come from them; someone told them to be afraid of being seen.    Now, it's not always in those words. But if you were being told that calladita te ves mas bonita as a kid, you're going to remember that during a brainstorming meeting at work and keep your ideas to yourself. And the blame for that is not necessarily on our parents - the blame is on the culture that perpetuates misogyny in our everyday lives. It's time to let go of what doesn't work for us and start taking our voices back.    In this week's episode, we're talking about the fear of being seen and how it isn't insecurity - it's cultural conditioning. I don't think that you're actually insecure; I think you're holding on to cultural values that are detrimental to the badass chingona you're trying to become. Let's talk about why these values don't work for us, and how to let them go so that you can live your most amazing life!  Resources Mentioned: Click here to claim your Manifest Your Marca bot!   Follow Erika on: Instagram @‌theerikacruzTikTok @‌theerikacruzLinkedIn Website: http://www.theerikacruz.com How to work with Erika: Join the waitlist for the Courage Driven Latina program here! Join the waitlist for the Magnetic Mastermind here!   Podcast production for this episode was provided by CCST, an Afro-Latina-owned boutique podcast production and copywriting studio. 

Your manifestations are not something you can Two Day ship to your house. They're not a new top you need before your cousin's birthday party. So why does it feel so discouraging when your manifestations don't happen right away? It makes us feel like failures, even though we haven't even had the time to fail yet.    We have forgotten that great things take time. You need time to build momentum, get better at things, and get your reps in. Waiting feels like things are moving too slowly, like you're failing, but have you really even given your manifestations time to grow and come true?   In this week's episode, we're talking about how to keep going, even when it seems like something might not be working. I'll be sharing the story of a meeting I had with a client, and how I helped her work through the anxiety of waiting for her manifestations to come true. She felt like a failure because she hadn't made the sales that she wanted to, but in reality, there was so much more that she could do to support her manifestations. Listen to this episode to hear how I helped her change her mindset and take courageous actions towards her goals.  Resources Mentioned: Click here to claim your Manifest Your Marca bot!   Follow Erika on: Instagram @‌theerikacruzTikTok @‌theerikacruzLinkedIn Website: http://www.theerikacruz.com How to work with Erika: Join the waitlist for the Courage Driven Latina program here! Join the waitlist for the Magnetic Mastermind here!   Podcast production for this episode was provided by CCST, an Afro-Latina-owned boutique podcast production and copywriting studio.