Join money expert Tori Dunlap as she guides you on how to make more, spend less, and feel financially confident in a world run by rich white men. Through solo episodes and special guest interviews, you’ll walk away with resources to get, save, and grow money to gain financial freedom and kick some patriarchal ass at the same time. New episodes drop every Tuesday, and mini-episodes drop every other Thursday.
Nov 03, 2026
Save your seat in this 2-part workshop series that turns your “I wish I could quit my job” into a specific, actionable plan to get you out of your job in 90 days or less. Get access here: https://herfirst100k.com/ffpod.
Today I'm sitting down with Natalie Ellis, mom, CEO, and founder of Boss Babe, and author of the New York Times bestseller The Freedom-Based Business Method. Natalie built a multimillion-dollar company and then realized she'd been running it on an aggressive growth playbook for a business she never planned to sell. We get into why burnout isn't a badge of honor, why the median follower count in Natalie's survey of six-figure-plus business owners will shock you, and the three boring things that actually make a business work. If you run a business, want to start one, or just keep buying courses hoping the next one fixes it, this is your episode.
Natalie’s Links:
Websites: https://www.bossbabe.com/ ; https://www.natalie-ellis.com/ Book: https://bookshop.org/a/90037/9781401997373
Mentioned during the show:
How to Reinvent Yourself (Without Losing Yourself) with Sophia Amoruso: https://herfirst100k.com/financial-feminist-show-notes/reinventing-yourself-sophia-amoruso/
The Rise and Fall of the Girlboss: https://www.diabolicalliespod.com/p/the-rise-and-fall-of-the-girlboss
00:00 Intro
04:30 Is burnout the price of hustle? Energy-giving vs. energy-draining work
08:00 Why "more organization" isn't the fix: the three questions your business runs on
10:30 Big decisions vs. small ones, in business and personal finance
12:00 Natalie's Trojan horse course strategy
15:00 Tori's viral video and the 100,000 email subscribers
18:00 Building on land you own: why email beats followers
20:00 Shiny objects: new products, new platforms
26:00 One platform, one offer, and why you can't over-market a product
29:00 What to cut first: start with your data
31:00 Offer, funnel, traffic (build, borrow, or buy an audience)
34:00 Getting off the treadmill: executive retreats and "what do you want?"
37:00 Leaving easy money on the table
40:00 Seasons of sprint and giving yourself grace
44:00 Building for freedom when you're just getting started
47:00 The responsibility nobody posts about
52:00 The Boss Babe name, ten-plus years later
54:00 Hustle culture, soft life, and tradwife content
62:00 What successful women entrepreneurs know
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01:07:01
Oct 29, 2026
You told us Financial Foundations was your favorite series, so we brought it back. Presented by State Farm, these are short, actionable episodes, each one covering a single personal finance pillar and giving you one thing to go do. We're following along with my book, Financial Feminist, so if you have a copy, pull it out. In episode one, I'm walking you through your first money memory, the exact order to tackle your financial goals, and how to actually stay consistent with a monthly money date. If you've ever asked "Okay, but what do I do first with my money?", start here.
To find all of the resources mentioned in this episode including my free money quiz and my partner recommendation for your emergency fund), visit: https://herfirst100k.com/ffpod.
00:00 Intro
01:03 Welcome to Financial Foundations
02:17 Your financial narrative and your first money memory
03:54 How your money memory shows up today
06:05 The financial order of operations
06:56 Why your emergency fund comes first
08:26 Priority two: high-interest debt
09:18 Priority three: investing for retirement and paying down low-interest debt
10:04 Priority four: saving for the big stuff
11:04 Staying consistent and the ostrich effect
12:37 Financial self-care and the money date
13:33 How to run your money date, step by step
15:15 Your homework: the money diary
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00:16:41
Oct 27, 2026
Today’s episode is so valuable, we decided to run it back. It's all about unlocking what I truly believe is the easiest money you will ever make — and yes, it’s as simple and lazy-girl-friendly as it sounds. I’m breaking down the one passive income strategy that requires zero extra hours, zero new skills, and absolutely zero stress: a high-yield savings account. If you’ve ever wished you could make money while taking a nap, running errands, or sipping a drink on the beach, this episode shows you exactly how to make your existing money work harder for you, without sacrificing your already-packed schedule.
Looking for a HYSA? We've done the research for you. See our partner recommendation (terms apply): https://herfirst100k.com/ffpod
00:00 Intro
01:14 The Problem with Checking Accounts
02:44 Why High-Yield Savings Accounts Matter
04:21 How to Set Up and Use a HYSA
08:44 The Power of Earning Interest
09:23 Using HYSA for Emergency Funds & Goals
10:22 Overcoming Myths & Fears
12:24 Making Money Passively
14:03 Is My Money Safe?
15:10 Final Thoughts & How to Get Started
Visit https://herfirst100k.com/ffpod to stay up to date and find any resources mentioned on our show!
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00:17:01
Oct 20, 2026
If you're carrying credit card balances and haven't looked into whether a lower-rate option is available, see if our debt-tool can help you: https://herfirst100k.com/ffpod.
What if the easiest business to start this year is one you could begin with a single DM? Justin Moore, sponsorship coach, founder of Creator Wizard, and author of Sponsor Magnet, has earned over $5 million in brand partnerships with his wife April, and spent seven years running an ad agency where he heard what brands say about creators behind closed doors.
We cover why building an audience may be the most AI-proof business you can start, why a tiny niche audience can out-earn a huge one, how to answer “what’s your rate?” without losing money, and the contract words that should make you run. If an extra couple thousand dollars a month would change your life, this episode shows you one way to get it.
Justin’s Links:
Website: https://www.sponsormagnet.com/
Also mentioned in this episode:
This Mistake Cost Me $500,000: https://herfirst100k.com/financial-feminist-show-notes/my-500k-mistake/
Jasmine Star: How to Build a Business from Nothing: https://herfirst100k.com/financial-feminist-show-notes/how-to-build-a-business-from-nothing/
00:00 Intro
01:18 Why building an audience is the most AI-proof business
03:03 You don’t have to be an “influencer” to do this
08:29 Side hustling the 5-to-9
11:05 What you actually need to start (one person)
14:37 Why Justin started calling out the gatekeepers
17:03 What running an ad agency taught him about how brands pay
19:37 Who undercharges most
24:55 How to answer “what’s your rate?”
29:10 Justin’s 8-step partnership system
38:53 Contract red flags: perpetuity, exclusivity, out clauses
43:46 Why Justin says don’t hire a manager
48:47 My half-million-dollar agency mistake
53:32 The $1 million math on a 20% cut
54:24 Rapid fire: free product, worst pitches, follower myths
58:37 One thing every creator should do today
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00:57:30
Oct 13, 2026
Why do we keep repeating patterns that don’t serve us? Today I'm sitting down with Sabrina Zohar, relationship coach, host of The Sabrina Zohar Show, and author of the new book Why Am I Like This, to figure out why. We’re talking about the unconscious programming behind how we handle love, conflict, rejection, and even our own success. If you've ever over-given, stayed too long, or known exactly what you were doing while doing it anyway, you're in the right place. Sabrina walks through two questions that can interrupt an old belief before it makes a present-day decision, what self-abandonment looks like on a random Tuesday, and how all of it shapes what you think you're allowed to ask for and earn. You will feel seen. You will also feel a little called out. Share it with every woman in your life.
Sabrina’s Links:
Website: https://sabrinazohar.com/
Book: https://sabrinazohar.com/book
Learn the exact strategies to save money, pay off debt, improve your money mindset, and increase your net worth. Get your personalized plan: https://herfirst100k.com/ffpod.
00:00 Intro
01:35 The pattern women swear isn't a pattern
02:40 Window of tolerance and why discomfort feels unbearable
08:10 The texting spiral, and the two questions that interrupt it
13:20 173 texts: what Sabrina understands about her younger self now
17:00 Gut vs. anxiety (does the pinch match the ouch?)
19:05 Being attached to the story of a relationship
22:55 Finding the belief underneath the behavior
27:45 When your "logical" brain makes the worst decisions
31:20 Getting out of your head and into your body
32:30 Hiring out of fear, and learning to trust yourself
41:35 What self-abandonment looks like on an ordinary day
44:30 Saying no, boundaries, and grieving who you lose
49:10 You're allowed to outgrow people
51:00 How worthiness shapes what you ask for and earn
56:15 Moving through shame instead of ruminating
66:05 Healing doesn't mean never getting triggered
70:05 What to do the moment you notice yourself shrinking
73:40 The self-trust marble jar
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01:03:52
Oct 06, 2026
The 2026 job market has been brutal. If you’ve been looking for a job, you know how tough it is. If you already have a job, I’m sure you’ve been told that you should just be grateful. Keep your head down, don’t make waves, ask for a raise when things "settle." My guest today thinks that instinct is completely backwards, and after this conversation, so do I. Kathryn Valentine –– executive coach, one of the country's leading experts on women's negotiation, and repeat guest –– coaches women inside communities like J.P. Morgan, Bain, and KPMG. And her work starts with an uncomfortable finding: women now negotiate as often as men, but succeed about half as often. Today we're talking about what to do when your company says there's no budget, why the timing of your ask matters so much, what AI gets wrong about your salary, and how to survive the messy middle of a negotiation without folding. If you've been telling yourself you'll just wait a year to ask, listen to this first.
Kathryn’s Links:
76 Things You Can Negotiate at Work: http://76things.com/
Learn more about Kathryn Valentine: http://worthmorestrategies.com/
Negotiate Like a Woman with Kathryn Valentine: https://herfirst100k.com/financial-feminist-show-notes/negotiate-like-a-woman/
Learn the exact strategies to save money, pay off debt, improve your money mindset, and increase your net worth. Get your personalized plan: https://herfirst100k.com/ffpod.
00:00 Intro
02:13 Why negotiation matters: career, stress, and $1M
05:24 Women ask now, but with the wrong tools
06:30 Negotiating during layoffs
08:28 The relational ask (and the WSJ advice that backfires)
11:36 Common negotiation mistakes women are told to make
13:12 What to ask for when raises are frozen
15:33 The 76 things you can negotiate
19:42 The gender gap goes way past base salary
26:42 In the room: what to say when it goes off-script
31:08 The three biggest mistakes that sink negotiations
34:15 How to find your market rate
37:32 "Ask a white guy"
40:34 Should you use AI to prep?
44:29 The average negotiation lasts 25 days
45:57 Live calculator: what one raise is worth
50:25 Who to talk to (and who to avoid) during a negotiation
56:54 Changing jobs when the economy is bad
59:25 When to leave corporate and build your own thing
66:27 Why mid-sized companies are best for flexibility
71:07 What to do this week
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01:02:33
Sep 29, 2026
Carleigh Bodrug is back! She's the CEO and founder of PlantYou, a #1 New York Times bestselling author, a self-taught plant-based home cook, and the author of the brand-new cookbook Quickies. Her first episode was one of our most-loved ever, so I brought her back to tackle one of the biggest line items on your budget right now: food. We get into why convenience wins at 6 PM, how to actually cut your grocery bill, how to stop throwing money in the trash (literally), and why a food system works the same way a money system does. It's practical, it's shame-free, and there is a salad kit eaten out of a mixing bowl.
Carleigh’s Links:
PlantYou Quickies book
Carleigh's Instagram
How to Lower Your Grocery Bill and Stop Food Waste
Additional Resources Mentioned:
millionaire mindset: parenting yourself episode
Ready to take the confusion out of investing? Learn the exact methods to start investing, avoid the mistakes that cost people millions, and how to balance investing while paying off debt inside Stock Market School. Learn more here: https://herfirst100k.com/ffpod.
00:00 Intro
00:42 What Happens to Healthy Habits When You're Maxed Out
04:16 The Psychology of Pre-Cut Food
07:26 Shop Your Pantry First
11:15 The Deeper Psychology of Convenience
12:51 Cooking as an Investment in Yourself
18:23 Building a System That Beats Willpower
24:52 How "Quickies" Was Born
28:08 What Makes a Recipe Actually Quick
32:00 Perfection Is the Enemy of Good
35:33 Using Every Scrap: Reducing Food Waste
39:31 Cooking Is a Learned Skill
43:54 Rapid Fire Speed Round
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00:54:03
Sep 22, 2026
Ready to take control of your money and finally start investing? Visit https://herfirst100k.com/ffpod to register for our FREE workshop, Stock Market Secrets: Debunking Common Myths for Successful Investing to learn how to avoid common mistakes and how to build wealth without fear or confusion.
Today's episode is a little different from our normal format. It's my conversation with Jasmine Star on The Jasmine Star Show, and we're sharing it here because it goes deep into something I don't usually get asked about on my own show: the actual business mechanics behind Her First $100K. We talk about the $49 coaching sessions that started it all, the money story I inherited from my parents (and had to unlearn), the exact logic I used the night before I quit my job, and why "done is better than perfect" has become my whole content philosophy. If you're building something of your own, or thinking about it, this one's for you.
Jasmine’s links:
Instagram: https://www.instagram.com/jasminestar
Website :https://jasminestar.com/
00:00 Intro & the story behind the name "Her First $100K"
02:25 Documenting the money journey publicly — and why that built accountability
04:27 Rebranding to Her First $100K, and her dad's reaction
06:30 The $49 coaching sessions that started it all
08:01 From coaching, to a $97 workshop, to a course
10:30 Tori's money story: safety, risk, and her parents' fear
14:19 Why women are conditioned to avoid risk
15:35 The night before she quit her job
18:54 "Give your dollars a job": the psychology of scaling income
24:21 Her First $100K's revenue model today
28:33 What's stayed the same (consistency) vs. what she let go of
31:58 Building an email list early, and current team structure
33:53 What Tori loves doing vs. what she's delegated
42:04 The "chin video" strategy: why imperfect content wins
44:54 "Done is better than perfect": hiring, imperfection, 2026 content trends
50:05 Owning success without performing false humility
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00:56:13
Sep 15, 2026
Almost everything you've ever been told about working out was tested on men. Today's guest is here to hand you the actual playbook for your body. The one that accounts for your hormones, your cycle, and your life stage instead of pretending you're just a smaller man. In today’s episode we’re talking to Dr. Stacy Sims––exercise physiologist, nutrition scientist, and one of the leading voices on training women's bodies––about why lifting heavy protects your brain (not just your muscles), why "toning" isn't even a real thing, how to actually train through menopause instead of white-knuckling it, and why your smartwatch might be lying to you about how tired you really are. If you've ever felt like the fitness industry wasn't built with you in mind, you're absolutely right, and Dr. Sims is going to tell you exactly what to do instead.
Dr. Stacy’s Links:
Website: https://www.drstacysims.com/
Instagram: https://www.instagram.com/drstacysims
Ready to take control of your money and finally start investing? Visit https://herfirst100k.com/ffpod to register for our FREE workshop, Stock Market Secrets: Debunking Common Myths for Successful Investing to learn how to avoid common mistakes and how to balance investing with paying off debt so you can build wealth without fear or confusion.
00:00 Intro
00:50 The Fitness Industry's Blind Spot
02:14 When the Research Is Only About Men
04:16 Why Women Need Heavier Weights
05:42 Lifting Heavy Protects Your Brain
07:26 Strength Over Thinness
10:36 100 Healthy Years, Not Just 100
16:27 Why Women Fear Lifting Heavy
17:04 Pushing to Failure Is the Point
21:35 Where to Start: At Home, 10 Minutes
24:58 Why You Shouldn't Train Fasted
30:03 What to Eat Before You Lift
31:52 Training for Menopause, Not Against It
35:41 The Hormone Therapy Pendulum Swing
38:16 Why Girls Really Quit Sports
40:36 Your Smartwatch Is Lying to You
45:35 Relearning Your Body's Signals
46:57 Fitting Fitness Into a Busy Life
52:22 What Successful Women Know About Health
54:36 The 80/20 Rule for Life
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01:02:28
Sep 08, 2026
Today I'm answering your biggest questions about investing, retirement, and what to do with your money when the headlines start screaming recession. I get these questions constantly in my DMs, so I'm pulling the most asked — mortgage payoff vs. investing, the actual logistics of retirement withdrawals, what to do with an old 401(k) you've been ignoring, and how to finally get out of Edward Jones — and giving you real answers. My advice doesn't change based on who's in office or what the market's doing this week. It changes based on math, and I'm walking you through the math.
Additional resources:
How to Start Investing: https://herfirst100k.com/financial-feminist-show-notes/how-to-invest/
What You Need to Know About Mortgages with NerdWallet’s Kate Wood: https://herfirst100k.com/financial-feminist-show-notes/how-to-get-a-mortgage/
Learn the exact strategies to save money, pay off debt, improve your money mindset, and increase your net worth. Get your personalized plan: https://herfirst100k.com/ffpod.
00:00 Intro & Investing Mindset
04:41 Paying Off Your Mortgage vs. Investing
09:56 How to Withdraw Money in Retirement
16:51 Rolling Over Old Retirement Accounts
21:02 How to Leave Edward Jones
30:31 Wrap-Up & Credits
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00:36:02
Sep 08, 2026
Today I'm answering your biggest questions about investing, retirement, and what to do with your money when the headlines start screaming recession. I get these questions constantly in my DMs, so I'm pulling the most asked — mortgage payoff vs. investing, the actual logistics of retirement withdrawals, what to do with an old 401(k) you've been ignoring, and how to finally get out of Edward Jones — and giving you real answers. My advice doesn't change based on who's in office or what the market's doing this week. It changes based on math, and I'm walking you through the math.
Additional resources:
How to Start Investing: https://herfirst100k.com/financial-feminist-show-notes/how-to-invest/
What You Need to Know About Mortgages with NerdWallet’s Kate Wood: https://herfirst100k.com/financial-feminist-show-notes/how-to-get-a-mortgage/
Learn the exact strategies to save money, pay off debt, improve your money mindset, and increase your net worth. Get your personalized plan: https://herfirst100k.com/ffpod.
00:00 Intro & Investing Mindset
04:41 Paying Off Your Mortgage vs. Investing
09:56 How to Withdraw Money in Retirement
16:51 Rolling Over Old Retirement Accounts
21:02 How to Leave Edward Jones
30:31 Wrap-Up & Credits
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00:37:10
Sep 01, 2026
I recently sat down on a couch in beautiful Laguna Beach with four women who've made over $100 million combined. And what they have to say will change the way you think about business. This episode is different from our usual format. It's a live panel conversation recorded at a seven-figure entrepreneur mastermind, where I'm joined by Adley Kinsman (founder of Viralish, Vanessa Marin (licensed sex therapist and co-founder of Vanessa and Xander), Maria Wendt (entrepreneur and educator who's sold over $21 million in low-ticket products), and Natasha Willis (co-founder of School of Bots). Together we get into the self-sabotaging beliefs that keep people from starting a business, what money actually buys beyond the sexy parts of entrepreneurship, whether ambition and rest can coexist, and the money beliefs each of us had to unlearn to get here.
Links:
Adley Kinsman (Viralish) Instagram: https://www.instagram.com/adley
Vanessa Marin (Vanessa and Xander) Instagram: https://www.instagram.com/VanessaandXandr
Maria Wendt Instagram: https://www.instagram.com/maria.wendt
Natasha Willis (School of Bots) Instagram: https://www.instagram.com/NatashaTWillis
Learn the exact strategies to save money, pay off debt, improve your money mindset, and increase your net worth. Get your personalized plan: https://herfirst100k.com/ffpod.
00:00 Intro
01:30 Self-sabotaging narratives and startup myths
04:25 From therapist to entrepreneur: overcoming the "business is dirty" belief
05:35 Making money is easier than you think
08:30 What entrepreneurship gives you beyond money
12:17 Identity before proof: what successful entrepreneurs know
14:55 The volume and obsession success requires
18:55 Ambition vs. rest: finding your version of "enough"
23:15 The moral responsibility to scale your business
29:43 Boundaries: what to share publicly
34:05 Money beliefs you had to unlearn
37:22 The ostrich effect: why you avoid your money
39:30 Making money vs. building a business
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00:46:50
Aug 25, 2026
If there’s one piece of info to take away from today’s guest, it’s that there’s no "perfect" moment to buy a home. It's about timing your life, not the market. In today’s episode, I sat down with repeat guest Daryl Fairweather –– Chief Economist at Redfin and author of Hate the Game: Economic Cheat Codes for Life, Love, and Work. We got into the real, updated math on buying a home in 2026: mortgage rates, whether prices have already peaked, the climate risk nobody's pricing in correctly, and the creative paths (co-buying, ADUs, house hacking) more people are turning to because the old rules just don't work anymore. If you've felt priced out, behind, or like homeownership might not be "in the cards" for you, this episode will change how you think about the whole decision.
Daryl’s Links:
Website: https://www.redfin.com/
Hate the Game book: https://www.hatethegamebook.com/
Daryl's IG: https://www.instagram.com/fairweatherphd/?hl=en
Learn the exact strategies to save money, pay off debt, improve your money mindset, and increase your net worth. Get your personalized plan: https://herfirst100k.com/ffpod.
00:00 Intro
01:06 Is it too late to buy a home?
03:00 What winning looks like when the system feels unwinnable
04:27 Smart next moves for stuck renters and would-be buyers
06:34 Why housing may get more affordable over the next decade
08:21 Climate change and the coming insurance crisis
11:22 When does buying actually make sense? (the 5-year rule)
14:53 How job stability and housing go hand in hand
17:05 Preparing to buy: talk to a lender early
19:58 Rethinking the 20% down payment
21:16 Creative paths to homeownership: co-buying, ADUs, house hacking
25:07 Starter home vs. waiting for the dream home
27:39 How housing costs will reshape households and family life
28:58 Will the housing market crash?
32:29 Misconceptions keeping people stuck
35:54 What to do if you're priced out right now
37:24 The mindset shift: timing your life, not the market
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00:44:23
Aug 18, 2026
There's a sentence I hear from women more than almost any other: "I'm bad with money." Today's guest spent six years proving that sentence isn't a fact — it's a belief, and beliefs can change. Nir Eyal, author of Beyond Belief, breaks down the science of why we get stuck telling ourselves the same money story, and exactly how to write a new one. In his new book, Beyond Belief, he digs into why the words that follow "I am" are so dangerous, and why getting comfortable with discomfort is the real skill behind almost every financial win. We get into identity, self-trust, why you can't see your own limiting beliefs (but can spot everyone else's), and the research that proves belief can override biology. This one will change how you talk to yourself about money.
Nir’s Links:
Free Belief Change Guide: www.nirandfar.com/beyond-belief-live
30-Day Belief Transformation Journal: nirandfar.com/beyond-belief
Website: http://nirandfar.com
LinkedIn - https://www.linkedin.com/in/nireyal/
Learn the exact strategies to save money, pay off debt, improve your money mindset, and increase your net worth. Get your personalized plan: https://herfirst100k.com/ffpod.
00:00 Intro
03:00 Facts vs. beliefs vs. faith
05:00 Identity and the danger of "I am" statements
06:00 Belief can override biology
09:00 Self-trust and building your own track record
12:00 The evolutionary reason your brain resists change
16:00 The mindset shift behind getting comfortable with discomfort
22:00 Byron Katie's four questions for examining a belief
26:00 Building a "portfolio of perspectives"
30:00 Naming systemic barriers without using them as an excuse
33:00 Choosing the belief that serves you
35:00 Locus of control — why believing you have agency changes outcomes
42:00 Challenging your thinking without tipping into toxic positivity
44:00 Why manifesting backfires (and what works instead)
49:00 Mental contrasting
52:00 Why chaos and struggle mean you're alive
54:00 Tori's own story of choosing to feel pain instead of avoiding it
55:00 The rat study — how belief in possible rescue changes persistence
1:00:00 Persistence over intelligence — the real predictor of success
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01:05:07
Aug 11, 2026
In this special replay episode I sat down with the “godfather of financial independence” aka JL Collins, to demystify investing in the most approachable way possible. JL has been in the game for over 50 years and wrote The Simple Path to Wealth—a book that’s helped nearly a million people understand how to grow their money with confidence. And today, he’s breaking it all down for you. We get real about what investing actually is, why you don’t need a finance degree to build wealth, and how the entire financial industry has tried to gatekeep this information. JL shares why index funds are his go-to, how to avoid common investing mistakes, and why market dips aren’t disasters—they’re opportunities. Whether you’re brand new to investing or just want a no-BS refresh on the basics, this conversation is for you.
JL’s Links:
The Simple Path to Wealth: https://www.simonandschuster.com/books/The-Simple-Path-to-Wealth-(Revised- Expanded-Edition)/JL-Collins/9798893310474
Learn the exact strategies to save money, pay off debt, improve your money mindset, and increase your net worth. Get your personalized plan: https://herfirst100k.com/ffpod.
00:00 Intro
03:24 Personal Finance Beginnings
06:44 The Birth of a Financial Blog
14:26 Understanding Index Funds
28:31 The FIRE Movement Explained
36:02 Calculating Financial Independence
40:28 Market Volatility: Should You Change Your Strategy?
44:48 Adjusting Investment Strategies Near Retirement
53:44 Ethical Investing: Pros and Cons
01:01:21 The Role of Financial Advisors
01:06:53 Key Insights for Successful Investing
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01:16:54
Aug 04, 2026
College is expensive, but there's money on the table that most families never touch. Today's guest walked away from college completely debt-free, not because she was a straight-A student or a star athlete, but because she treated scholarships like a system instead of a luck-based lottery. Jocelyn Pearson, founder of The Scholarship System, has since helped families across the US secure almost $17 million in scholarships. We get into the myths keeping families from even trying, why the small-dollar scholarships matter more than the $100K ones, how to build reusable application materials so you're not starting from scratch every time. If you've got a student headed to college (or you're the student), this one is required listening.
Jocelyn’s links:
Free webinar: https://thescholarshipsystem.com/financialfeminist
Scholarship Superpower Quiz: thescholarshipsystem.com/financialfeministquiz
Not sure what to do with your money? Visit https://herfirst100k.com/ffpod and take our FREE quiz to get your personalized money plan, and find any resources mentioned on our show!
00:00 Intro
01:18 Jocelyn's $126K Scholarship Story
03:41 Why Strategy Beats Luck
04:13 The 4 Biggest Scholarship Myths
07:18 The Real Reason Families Don't Apply
10:51 The "All or Nothing" Mindset
13:43 Building a Reusable Essay System
16:32 Other Reusable Application Assets
17:13 What Committees Are Really Looking For
21:05 How to Talk About Your Major
21:59 Who Wins When Two Finalists Are Equal
23:31 How (and How Not) to Use AI
27:35 The Overlooked Small-Dollar Scholarships
33:28 Department Scholarships & Asking for More
33:30 When Your Financial Situation Changes
35:21 Navigating the Middle-Income Gap
47:47 The Student Loan Forgiveness Reality Check
49:52 The True Cost of Co-Signing
52:54 The #1 Trait of Successful Scholarship Families
54:53 Jocelyn's Free Resources & Quiz
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01:02:09
Jul 28, 2026
What does it mean to live a truly “rich life?” This is a re-release of one of our favorite conversations: Tori sits down with Ramit Sethi, New York Times bestselling author of I Will Teach You To Be Rich and host of the Netflix show How to Get Rich. They get into what it actually means to build a rich life, why renting can beat buying even when you can afford to buy, how to negotiate literally everything (including your rent), and what couples are really fighting about when they fight about money — hint: it's never actually about Target.
Ramit’s Links:
Website: https://www.iwillteachyoutoberich.com/
Instagram: https://www.instagram.com/ramit/?hl=en
Podcast: https://podcasts.apple.com/us/podcast/money-for-couples-with-ramit-sethi/id1577864998
Learn the exact strategies to save money, pay off debt, improve your money mindset, and increase your net worth. Get your personalized plan here: https://herfirst100k.com/ffpod.
00:00 Intro: What Is a Rich Life?
01:13 Ramit's First Money Memory
05:01 It's Expensive to Be Poor
05:20 Playing the Game While Changing the System
07:25 Why High School Finance Classes Don't Work
11:13 The Case for Renting Over Buying
17:21 How to Negotiate Your Rent
22:38 Building a Course Business
24:44 What Couples Actually Fight About
27:58 Defining Your Rich Life
35:50 What Women Are Taught About Money
37:17 The Money Dial Exercise
38:37 The Michelin Star Story
40:38 Money & Marriage: Ramit's Personal Experience
42:30 The Monthly Money Date
44:03 Gendered Fears in Relationships
51:44 Women Out-Earning Their Partners
52:05 The $400K Debt Couple
53:02 Your Feelings About Money ≠ Your Balance
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01:01:12
Jul 23, 2026
If you’ve been struggling to break free from credit card debt––you’re in the right place. In this episode, we’re replaying one of our most commonly requested topics: credit card debt. We’ll uncover how sneaky interest rates can chip away at your hard-earned money every single day and explore powerful strategies to help you tackle that high-interest debt so you can finally breathe easy.
As someone who’s dedicated to helping women save money, invest, and feel financially confident, I firmly believe that understanding your debt is the first crucial step in breaking free from it. When we take back control of our finances, we collectively fight the patriarchy—by making ourselves richer, savvier, and fully in control of our money.
Check to see if you qualify for my partner personal loan recommendation* (doesn’t hurt your credit score!) *Terms apply: https://soficreator.pxf.io/c/1408818/2083784/25681?subId1=podcast&subId2=bonusep&adcampaigngroup=lending&adnetwork=brand
Not sure where to start on your financial journey? Take our FREE money personality quiz! https://herfirst100k.com/ffpod
00:00 Intro
00:48 Understanding credit card debt
02:26 How debt and interest work
07:20 Strategies for paying off debt
08:32 Using credit cards responsibly
14:53 Emergency funds vs. debt payoff
19:16 Debt payoff methods: snowball vs. avalanche
22:36 The role of personal loans
32:30 Setting financial goals and staying motivated
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00:41:18
Jul 21, 2026
This week, we’re bringing you a special replay crossover episode with Lucie Fink — podcast host, video producer, digital educator, and host of “The Real Stuff with Lucie Fink.” In this insightful conversation, Tori details her journey to becoming a multimillionaire, demystifying the concept of "coast FIRE" and the significance of reaching that initial $100,000 savings goal. Tori generously shares her knowledge on effective investment strategies and highlights the power of financial literacy. This discussion goes beyond building wealth — it's a call to normalize conversations about money, sex, societal norms, and navigating the balance between privacy and openness in our personal lives.
Lucie’s links:
The Real Stuff Podcast: https://lnk.to/TheRealStuffWithLucieFink
Instagram: https://www.instagram.com/luciebfink/
Talking about money with your partner can be hard, but it’s necessary. Visit https://herfirst100k.com/ffpod to download our Money Conversation Cards –– 30 question cards to help spark fun, intimate, and beneficial conversations about money with your partner.00:00 The power of financial stability
07:16 From her first $100K to multi-millionaire
29:41 Navigating the challenges of financial transparency and safety
39:12 Authenticity, success, and mental health online
40:17 Addressing internet trolls and financial transparency
41:42 Navigating body image
47:50 Exploring confidence, pain, and self-care
50:07 Discussing future plans and personal growth
51:57 The realities of publishing and achieving milestones
54:39 Personal relationships and privacy boundaries
01:03:17 The importance of financial conversations in relationships
01:11:00 Understanding prenups and financial independence
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01:02:20
Jul 14, 2026
To work to change a system, you have to understand it first. But as today’s guest will show you, it turns out our understanding of American patriarchy is completely different than what we thought it was. Today I sat down with Anna Malaika Tubbs –– two-time New York Times bestselling author, sociologist, and storyteller with a PhD in sociology and a master's in gender studies from the University of Cambridge, plus a BA from Stanford (whew!) — and we're talking about American patriarchy. We get into why the Founding Fathers and the Constitution are inherently patriarchal, what history actually teaches us about how change happens, and why Anna wasn't surprised by Trump's reelection. I threw out almost every prepared question because this conversation was that good. This episode will make you furious and hopeful in the same breath.
Anna’s links:
Website: http://annamalaikatubbs.com
Erased by Anna Malaike Tubbs: https://bookshop.org/a/90037/9781250876690
The Three Mothers by Anna Malaika Tubbs: https://bookshop.org/a/90037/9781250756138
Also mentioned in this episode:
Steve Phillips, How We Win the Civil War: https://bookshop.org/a/90037/9781620978481
Sarah McBride on Why the Left Lost on Trans Rights | The Ezra Klein Show: https://www.youtube.com/watch?v=KlbNFsAGFRc
Bookshop.org website: http://Bookshop.org
Not sure what to do with your money? Visit https://herfirst100k.com/ffpod and take our FREE Money Plan Quiz to get your personalized money plan, and find any resources mentioned on our show
00:00 Intro
01:40 What "American patriarchy" actually means
06:37 The Founding Fathers' blueprint
15:21 The tug-of-war at the center of all American history
19:19 Why Trump's re-election wasn't a surprise
25:10 How slow progressive change actually works
31:55 Do all roads lead back to patriarchy?
36:04 "We haven't arrived anywhere new"
45:28 Moving rights to the states: a repeating tactic
52:48 Can you get rich in a system that wasn't built for you?
58:51 The power you already have
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01:01:11
