Do you want to build your brand on LinkedIn and want a quick way to do so? To build a personal brand you must be visible. Whether you do in-person networking or market your business online, your audience cannot get to know, like, and trust you without seeing you.     LinkedIn is the best place to build your brand as a Women Executive and Consultant.  LinkedIn events allow you to interview industry professionals, share your knowledge, and interact with your followers. There are two types of LinkedIn Events: -LinkedIn Audio  -LinkedIn Live   Each event is different and requires different tech tools and steps to leverage each one. There are pros and cons of both as well and I’ll be sharing both in the video. In this episode, I’m sharing why you must leverage LinkedIn events if you want to get known for what you do and quickly build your brand. Don’t forget to head over to LinkedIn and let me know which LinkedIn event you’ll be hosting. To receive the December special discounts for the following: Video Strategy Session 50% Use Code: video {Enter at check out} LinkedIn Audit + Strategy Use Code: audit. (please DM me on LinkedIn for the info)  

LinkedIn is encouraging its users to leverage video on the platform.   These are the videos that have worked for me and my clients. Creating these types of videos you increase your visibility and have the chance to be featured by the LinkedIn News team in the video spotlight section. I was fetured twice within 72 hours.   Which videos will you leverage on LinkedIn?   Ready to grow your brand on LinkedIn and Leverage Video? 💻//Work with Alicia: Book Your One Hour with Alicia:: Video Strategy Session Book Your Video Strategy Session Get Your Video Marketing Strategy together with Alicia in a VIP day::  Video Success Intensive VIP Day Book Your Video Success Intensive

It's time to pause the podcast. Don't fret, all of Alicia's content will now be hosted on her Youtube channel and on her Video Visibility with Alicia Live Marketing Show on LinkedIn. Connect with Alicia on LinkedIn at https://www.linkedin.com/in/aliciahendersonbiz Subscribe to her YouTube Channel: Video Visibility with Alicia Youtube Channel New content will be posted weekly. //Work with Alicia:  Book Your One Hour with Alicia:: Video Strategy Session https://aliciahenderson.biz/video-strategy/ Get Your Video Marketing Strategy together with Alicia in a VIP day:: Video Success Intensive VIP Day https://aliciahenderson.biz/video-success-intensive/

Do you want to get more sales from your website but you’re not sure how? You thought of posting weekly videos but you’re not sure how your videos can get more sales into your business.   Using your Videos to sell for your business is a smart idea.   3 ways video helps your website sell for you | Episode 15   Your videos aren’t just a great way to connect with your audience and have weekly content.  The videos on your website help your audience get to know you more and help your audience determine which service to book you for.   In this episode, Alicia shares 3 ways that the videos on your website can sell for you.   If you want more sales, especially, residual income, adding video to your website is a surefire way to make that happen.     Thanks for listening! Don’t forget to share this episode with a biz friend who is looking to get more visible with video.   Let’s continue this conversation over on Linkedin. How will you apply these tips in your visibility plan?   If you enjoyed this episode, make sure to take a screenshot of it and share it on your Instagram Stories, tag me in it @aliciahendersonbiz, and use #videovisibilitywithalicia   If you haven’t already, subscribe to this podcast, and don’t forget to leave a rating and a review. You can also visit my website and get on the email list to get notified when new episodes drop.    More from Alicia Alicia’s Website Alicia’s LinkedIn

Did you make a vow that you would book more speaking engagements this year but you’re not sure how to put yourself out there to get them? Especially since the pandemic has thrown us all online.   Well, your videos can help you get more speaking engagements so that you can increase your brand, get more clients and gain more visibility.   Your videos do a lot more for you than just regular weekly content.   Your videos showcase your expertise, share your personality with your audience and solidify you as the go-to person for your industry.   Video can take your business and brand to the next level when you use them to attract more speaking engagements to you.   In this episode, your videos can help you get more speaking engagements so we’re gonna chat about that in this episode.   Have you thought about showcasing your videos to get more speaking opportunities?

Did you know that video on your website is often the final deciding factor for prospects when going through the buying process? Yes, video can shorten up your audience's client journey.   Why Every Website Needs Video | Episode 12   Believe it or not, when you add video to your website, you help shorten down the prospect to buyer journey for your business.  How does this happen? It happens by uploading regular videos to your website plus having other forms of videos on different pages.   There are two types of videos that you need on your website:   A home page video  Sales page video   These videos will help you book more clients and also answer questions that your audience may have.   In this episode you I share 3 reasons why you should leverage video on your website to market your business.   My goal is to help you stand out from the crowd, increase your visibility and get clients by using video to do so.   Join the discussion with me over on LinkedIn.   How will you add video to your website?

Have you gone live video or published a video and noticed your views were done?  No one showed up for your live video. No one has watched your video posted on Youtube.    It seems like your efforts to get your audience to watch your videos have stalled.  If you have that it’s okay. With just a few tweaks you can get more viewers on your videos.   How to get Viewers for your videos | Episode 11   It takes time to cultivate your audience but there are things that you can do to create anticipation for your viewers whether you’re posting a new video to a website each week or have a weekly live stream show.   However, there are things you can do to speed up the process and to keep your viewers anticipating your videos and watching them.   In this week’s episode, we’re chatting about the ways you can get more live viewers to show up to your live streams and more viewers to watch your recorded videos.   The more viewers you have the more chance you have of getting the right audience to buy from you.   Do you have other successful video audience-growing tips?

Have you ever got on a discovery or sales call with someone with you and the conversation was going well but then took a turn downhill because they didn’t know what you do and who you do it for?   Well, you’re not alone. This happens to MANY service providers.   Episode 10| How to Attract the Right Audience with Video   To avoid that dreadful feeling that you’ve wasted your time on a call with someone that isn’t an ideal client, video can help clear the confusion.  When you use video to attract the right audience you’re educating them   Who you are What services do you provide Why do you provide the services  Who you provide the services are Who isn’t a good fit and why   When your videos address those exact things you have less of a chance of attracting tire kickers, unqualified prospects, and anyone else that will waste your time.   Video can help you attract the right people to your business that will not only become clients but will be referral sources to your business.   So if you’ve been debating on using video marketing to help your business this is definitely a great reason to do so.   Have you started using video to help you market your business?  

Are you an active LinkedIn user and you want to start showing up on the platform by leveraging video? You know video denominates on any platform.   LinkedIn Video may be new to some users but video has been around for a while on LinkedIn. LinkedIn video is an underused tool that most people in your industry aren’t using. This is a shame because you can grow your brand and business quickly while using it.   So in this week’s episode of the Video Visibility with Alicia podcast, I’m sharing why you should leverage video for your business on LinkedIn. If you’re someone that wants to start showing up on video then this is the episode for you.   Thanks for listening! Don’t forget to share this episode with a biz friend who is looking to get more visible with video.   Let’s continue this conversation over on Linkedin. How will you apply these tips in your visibility plan?   If you enjoyed this episode, make sure to take a screenshot of it and share it on your Instagram Stories, tag me in it @aliciahendersonbiz, and use #videovisibilitywithalicia   If you haven’t already, subscribe to this podcast, and don’t forget to leave a rating and a review. You can also visit my website and get on the email list to get notified when new episodes drop.    More from Alicia Alicia’s Website Alicia’s LinkedIn Alicia’s Instagram   P.S. I have spots available this month for my Video Strategy Sessions and my Video Success Intensives.  To get the details and find out which one is right for you click each link and book your spot today.

TikTok, Reels, Live Video have all become the norms of what we’ve seen lately on social media for marketing businesses.   With video dominating and holding the viewer’s attention it’s safe to say that video remains dominant in 2022.  However, we may see new things in store for video.   Episode 8 | My Video Predictions for 2022   In the last 3 to 5 years video has changed the way society spends its time on social media.  Video has also changed the way business owners market their businesses.   Is there a chance that there may be a new type of video that comes out? Sure, that’s a possibility.  Is there a chance that there could be a new app for video marketing? Sure, that can happen as well.   In this episode of the Video Visibility with Alicia podcast I’m discussing all of my predictions for how you can leverage video in your business.   Check out this episode and let me know your thoughts below.   Connect with me on LinkedIn and let’s continue the conversation.

So you’ve decided this will be the year that you start leveraging video so that you can get more clients.  You want to make sure you’re creating memorable content that positions you as the expert and go-to service provider.   Before you get started and hit record there are a few things that you need to know before you start.    What You Need for Your Videos in 2022   Over the last two years, video has taken over social media.  ALL of the platforms have prioritized video because they know that video generates the most engagement.  Engagement grows your audience and it makes the right audience take notice of your expertise (which is what you want as a marketer).  More engagement leads to more visibility.   So in this episode, I’m sharing 3 things that I know you’ll need in the upcoming year to get results, convert clients, and obtain more visibility opportunities.    If you haven’t started leveraging video this upcoming year is a great time to do so. Visibility with Video can do so much for your business. Let me know what you think of this episode. Feel free to DM me on Instagram @aliciahendersonbiz  or over on Linkedin. Don’t forget to screenshot your podcast app and share where you’re listening to the podcast from in your IG stories.   You can also send me a Direct Message on Instagram with the topics that you’d like me to cover on the podcast. If you haven’t already, subscribe to this podcast, and don’t forget to leave a rating and a review.  Don’t forget to…   Book a Video Strategy Session   Book Your Video Success Intensive VIP Day To get the details and find out which one is right for you click each link and book your spot today.

The holiday season is the perfect time to add more profit to your bottom line.     You may have a Black Friday, Cyber Monday, or several holiday promotions throughout the holiday season and you want to make sure you get as many eyes on your offers as possible.   But how can you increase your sales and get more visibility during the holiday season?   The videos are to give your offer the visibility it deserves. That you deserve.   The videos will put a face to the services, provide insight into the results your clients walk away with and they show your process.   It’s not too late to start promoting your offers with video.  Choose one of the suggestions I provided and get started.  It doesn’t have to be perfect they just need to be done.   Do you enjoy this podcast? I’m mapping out new podcast topics on video marketing.  What would you like me to cover in the future? Send me a DM on Instagram  or Linkedin and let me know.   Also, I have spots available this month for my Video Strategy Sessions and spots available for my Video Success Intensives.  To get the details and find out which one is right for you click each link and book your spot today.  

Do you want to be remembered for what you do? Do you want for people to refer business to you because they know your story and who you help?   Well, this happens when you brand yourself with video.   Standing out from your peers in your industry can be done by standing out by doing how others aren’t.   In this week's episode, we chat about how to identify your brand voice, what sharing stories can do for your business and how your unique selling point sets you apart from your competition.   Do you enjoy this podcast? I’m mapping out new podcast topics on video marketing.  What would you like me to cover in the future? Send me a DM on Instagram let me know.   Also, I have 4 spots available this month for my Video Strategy Sessions and 2 spots available for my Video Success Intensives.  To get the details and find out which one is right for you click each link and book your spot today.

Have you found that video can be overwhelming and you’re not sure what form of videos you should be recording?   There’s TikTok’s, IG Reels, Facebook Live, ANy type of Live Video, Instagram Tv’s…. The list goes on.   With a long list of different types of videos to record, it can be confusing and you’re tired of not having clarity on what type of videos to record.   In this episode, we chat about what type of videos you should be creating. We also chat about the difference between long and short videos and why I think you should be incorporating both forms in your strategy.   Grab my Livestream Success Toolkit    Book a Video Strategy Session   Book Your Video Success Intensive VIP Day Let me know what you think of this episode. Feel free to DM me on Instagram@aliciahendersonbiz . Don’t forget to screenshot your podcast app and share where you’re listening to the podcast from in your IG stories. You can also send me a Direct Message on Instagram with the topics that you’d like me to cover on the podcast. If you haven’t already, subscribe to this podcast, and don’t forget to leave a rating and a review.   

In a world where building your brand means showing your face, it’s not always easy to show up on camera.   You may have days where you don’t feel confident. You don’t know what to say, question if anyone wants to hear what you have to say and you’re worried about how you’ll look on camera.   I know it can be scary for you to show up on camera when you lack confidence but not to worry you know I’ve got all the things to help you feel relaxed, ready, and comfortable to record your videos.   I believe once you get comfortable with being on camera that’s when your confidence grows and you become more confident and unstoppable.   Episode 3 How to Get Comfortable on Camera   Join me as I chat all about how to get confident on camera.  I’m sharing how the same things that I do to prepare myself to record videos and live streams. Remember, I’m all about sharing things that I do and not stuff you can just Google.   Are you currently doing any of these things to get comfortable on camera? Which of these tips in the episode will you put to use in your video day routine?   Remember using video to grow your brand and increase visibility should be fun. The more comfortable you are the more videos and live streams you’ll record. Video Strategy Sessions    Video Success Intensives

If you noticed over the last year video has taken over the business marketing streets. On social media and email, you can’t not notice what people are doing.   Video marketing isn’t new. In fact, it’s the fastest way to increase your visibility so that you can get known for what you do.   Have you wondered how to get started leveraging video marketing for your business? In this episode, I’m sharing with you the amazing results you can get from using video to grow your business.   I’m sharing how you can leverage video to show how you make your brand memorable, grow a human connection with your viewers, and get known.

Welcome to the Video Visibility with Alicia Podcast.   Hey y’all, yes the name of my podcast has changed.   The Empirenista Business Success Podcast name has been changed.   In this episode, I share why I changed the name, where I am going in my business, and who I am now serving.   I hope that you’re excited about this new direction and that you stick around as a listener.   Here’s to increasing our visibility with video.

Did you hear that Instagram is no longer a photo-sharing app? It’s been a huge buzz lately.   Users believe you can no longer share photos and that you can only post video on Instagram.   I’m here to tell you that’s absolutely not true.   In this episode I break it all down for you and give you a few tips on what you can do to incorporate video into your social media strategy. Thanks for listening!    Let me know what you think of this episode. Feel free to DM me on Instagram  @aliciahendersonbiz .  Don’t forget to screenshot your podcast app and share where you’re listening to the podcast from in your IG stories.    You can also send me a Direct Message on Instagram with the topics that you’d like me to cover on the podcast.   If you haven’t already, subscribe to this podcast, and don’t forget to leave a rating and a review. You can also visit my website and get on the email list to get notified when new episodes drop.   Work with Alicia Virtual Intensive = Market Like A Boss Intensive    More from Alicia Alicia’s Website Alicia’s Facebook Alicia’s Instagram Alicia’s Twitter Sponsored by my signature course Livestream Lab™.  

Live Video Insights are a great tool to use to get to know your audience. Majority of the platforms have Livestream insights that give you all the information you need to know about your audience.   Facebook, Instagram, and Linkedin all allow you to go live to chat with your audience.  Why not get to know them through insights.   Social media examiner has a lot of articles in regards to Live Video    How to Analyze Facebook Live Video: A Marketing Tutorial     The insights you want to pay attention to are:   Time viewed Gender Demographics Replay Views   Each platform has its own individual insights.  Linkedin Live is fairly new and you have to use a 3rd party platform to go live.  Look at the analytics of that platform to gather your intel.   Once you review your video insights you’ll be able to improve your reach.   Thanks for listening! Don’t forget to share this episode with a biz friend who is looking to get more visible.   If you enjoyed this episode, make sure to take a screenshot of it and share it on your Instagram Stories, tag me in it @aliciahendersonbiz #videovisibiitywithalicia If you haven’t already, subscribe to this podcast, and don’t forget to leave a rating and a review. You can also visit my website and get on the email list to get notified when new episodes drop.  Ready to leverage video as a high-ticket client attraction lead magnet? Book your Video Success Intensive today. More from Alicia Alicia’s Website Alicia’s Instagram Alicia’s Twitter