Best-selling author, leadership speaker, and entrepreneur Mark Sanborn covers how to maximize your potential by entering...dun dun dun...the Potential Matrix. (Not scary, we promise.)Hear Mark's full interview in Episode 202 of The Action Catalyst.

Best-selling author, leadership speaker, and entrepreneur Mark Sanborn talks about making a “signature difference” and practicing "A.B.C.D." to create an amazing experience for customers and others around you.Hear Mark's full interview in Episode 1 of The Action Catalyst.

Award-winning journalist and CNN Chief Climate Correspondent Bill Weir shares the story of his new book LIFE AS WE KNOW IT (CAN BE): Stories of People, Climate, and Hope in a Changing World, explains why reporting on climate includes reporting on EVERYTHING, the one thing that makes humans special from every other animal on the planet, advice from Mr. Rogers, the influence from his very unique upbringing, why there’s no climate change without culture change and why Earth repair is self-repair, and bonds with host Stephanie Maas over a mutual admiration of Taylor Swift.

John Hewitt, founder of both Jackson Hewitt as well as Liberty Tax Services, explains what makes the secret sauce of franchising, and why he might be the one person on Earth who thinks Berkshire Hathaway is doing something very wrong.Hear John's full interview in Episode 454 of The Action Catalyst.

Best-selling author, leadership speaker, and entrepreneur Mark Sanborn covers how you never really know your potential, but how to find out and maximize it with the Potential Matrix, the importance of disrupting yourself but refocusing after you do, and why being an author is a lot like fatherhood.Mentioned in this episode:Be extraordinary. Turn ordinary actions into remarkable results at MarkSanborn.com.Mark SanbornBe extraordinary. Turn ordinary actions into remarkable results at MarkSanborn.com.Mark Sanborn

Best-selling author, leadership speaker, and entrepreneur Mark Sanborn talks about the many Freds in his life, and covers topics like internalizing responsibility, making a “signature difference”, the tips to delivering an "elevated experience", practicing A.B.C.D., and how you can be seen as an absolute ARTIST, no matter what your job is.Mentioned in this episode:Be extraordinary. Turn ordinary actions into remarkable results at MarkSanborn.com.Mark SanbornBe extraordinary. Turn ordinary actions into remarkable results at MarkSanborn.com.Mark Sanborn

Best-selling author, international speaker, award-winning podcaster, and media personality Carrie Wilkerson breaks down what it means to be "playing to the invisible audience", and how it often holds people back, from kids all the way to adults, from doing what they really want.Hear Carrie's full interview in Episode 165 of The Action Catalyst.

Overtime with Outland is Action Catalyst host Adam Outland's reflections and commentary on discussions with each of his esteemed and accomplished guests. In this segment, Adam dissects Episode 454, with John Hewitt, founder of both Jackson Hewitt as well as Liberty Tax Services, author, and CEO of Loyalty Brands.

John Hewitt, founder of both Jackson Hewitt as well as Liberty Tax Services, talks about being a world traveler without ever leaving the USA, fighting with his father while also making business history, the secret sauce of franchising, the biggest lesson from almost facing bankruptcy, competing against his own software and systems (and winning), why he might be the one person on Earth who thinks Berkshire Hathaway is doing something wrong, the pain of change, and practicing extreme brevity.  And listen to the end to find out how Action Catalyst fans can get his book for free!

Digital media executive Louis Gump, with time spent at CNN, the Weather Channel, Cox Media, and more, breaks down the 5 main characteristics of an intrapreneur, and the overlap between intra- and entrepreneurs.Hear Louis's full interview in Episode 453 of The Action Catalyst.

Best-selling author, international speaker, award-winning podcaster, and media personality Carrie Wilkerson breaks down the biggest productivity mistakes people make, why balance is in the eye of the beholder and comparison is "suicide on an installment plan", talks about playing to the "invisible audience", and explains how you REALLY ARE the person in your photographs.

Author, CEO of Ziglar, Inc, and son of legendary speaker and salesman Zig Ziglar, Tom Ziglar, explains how intentional = meaningful, with a very personal story about a very intimate moment between he and his father.Hear Tom's full interview in Episode 38 of The Action Catalyst.

Digital media executive Louis Gump, with time spent at CNN, the Weather Channel, Cox Media, and more, talks about breaking early ground in the mobile space, the 5 main characteristics of an intrapreneur, not putting efficiency over optimization, the symbiotic relationship between intrapreneurs and entrepreneurs, the genesis of innovation, and more.

Digital strategist, author, and entertainment industry veteran Chris Hood explains why all businesses are really the same business at their core, and how entertainment, regardless of where you get it, is entertainment.Hear Chris's full interview in Episode 452 of The Action Catalyst.

Author, CEO of Ziglar, Inc, and son of legendary speaker and salesman Zig Ziglar, Tom Ziglar, explains how intentional = meaningful and the importance of getting a check-up from the neck up, and shares some of Zig’s favorite foods and activities, what he was like offstage, and why to “be, do, have”, in that order.

Rusty Shelton, Founder/Chairman of Zilker Media, and Barbara Henricks, Founder, President & CEO of Cave Henricks Communications, explain the 3 types of media, and how to best position yourself between them to promote your brand, your product, and yourself.Hear Rusty and Barbara's full interview in Episode 132 of The Action Catalyst.

Overtime with Outland is Action Catalyst host Adam Outland's reflections and commentary on discussions with each of his esteemed and accomplished guests. In this segment, Adam dissects Episode 452, digital strategist, speaker, and author Chris Hood.

Digital strategist, author, and entertainment industry veteran Chris Hood talks about his award-winning work with films like Jurassic Park and Apollo 13, one HUGE missed opportunity with the Power Rangers, why even the worst leaders you know can be mentors, using the cloud before the cloud existed to develop the first known music streaming platform, why all businesses are the same business, the overhype of AI, the evolution of streaming versus cable, the fastest way to identify your target audience, and why entertainment is entertainment.

Alden Mills, CEO of Perfect Fitness and Founder/CEO of GoalBud talks about how keeping a positive mindset is like building a muscle; you gotta hit the positivity gym, plus, why the greatest successes only follow the greatest failures, even for Edison.Hear Alden's full interview in Episode 451 of The Action Catalyst.

Rusty Shelton, Founder/Chairman of Zilker Media, and Barbara Henricks, Founder, President & CEO of Cave Henricks Communications, tag-team a fascinating talk on the "micromedia mindset", the 3 types of media, the power of perception, why you should prescribe, not sell, and the trick to being discoverable.