This episode's guest, British-Jamaican-American Marsha Archer, takes us through her compelling journey and dives into the fascinating world of public relations. Public relations is more than just a job for Marsha; it's an art form. We delve into the nuances of crafting a compelling story in PR, and Marsha shares how she ensures her clients stand out, reflecting their brand tone and unique voice. We get a glimpse into the exciting clients on the, M Squared PR agency roster.  Plus, Marsha opens up about her road to a better work-life balance - how she started her own business and the trade-offs she had to make.As we round up our conversation with Marsha, she offers invaluable advice to aspiring entrepreneurs. From taking a leap of faith to start her business, how relationships have been the bedrock of her success, to admitting her weaknesses and learning to delegate effectively. Marsha's story is packed with practical nuggets of wisdom. So, don't miss this episode full of rich insights, powerful lessons, and an unforgettable success story.Connect with M Squared PR - Website | InstagramSupport the showConnect with @carryonfriends - Instagram | Facebook | YouTube A Breadfruit Media Production