Many businesses strive to create lasting social impact. To pursue this mission, you can invest in multiple endeavors and work with as many groups as you prefer. However, there’s one step you need to take for your efforts to truly matter. Listen to the people you want to serve; understand their needs. Alicia Wallace is the co-founder and COO of All Across Africa. She was driven to help people even before the organization's founding. By working with African families, they’ve created and refined a people-powered approach to enriching lives. And she’s joining us in this episode to share how they made this possible. Alicia also talks about the value of revenue and impact partners for social enterprises.Do you want to maximize your business’s potential and fulfill your purpose? Make sure you tune in to this episode to learn more!3 reasons why you should listen to the full episode:Discover the power of listening to make a significant impact.Learn about the importance of revenue generation for social enterprises.See the value of getting expert help to boost your impact.Episode Highlights[03:05] The Origin Story of All Across Africa[11:57] Building All Across Africa’s Cooperative Business Model[20:54] The Operations of All Across Africa[23:17] Working with Non-Public Benefit Corporations[29:20] Growing Revenue, Expanding Impact[33:33] The Cooperative Business Model & Impact Strategy[42:43] Impact Strategy Creation & Impact Reporting[46:47] Alicia’s Proudest Moment in Her Impact JourneyResourcesLearn more about All Across Africa: Website | LinkedInConnect with Alicia Wallace: LinkedInConnect with Christina Sjahli: LinkedIn Learn more about Profit Reimagined: LinkedIn | WebsiteEnjoyed This Podcast?Write a review and share this with your friends.Connect With the Profit ReimaginedReady to transform your purpose into an impactful business financial story, profit, and joy? Schedule a chat with the team at any time.

How do you know if your company is creating the difference it wants to be in the world?There’s a powerful quote by Peter Drucker, “If you can’t measure it, you can’t improve it.” For a social impact business for whom the mission is paramount, knowing your impact is critical. Enter impact reporting: an impact report measures and tells your company’s story. It’s a powerful tool that can help grow several aspects of your company.In this episode, Polina Pinchevsky, CEO and co-founder of Unit of Impact, talks about what you can do when you keep track of the difference you’re making. She shares how she and her co-founders saw the need for an impact-reporting platform and founded Unit of Impact. Together, they make it easier for small businesses to measure their impact and understand what they can do to grow their profit and their impact.Curious about how you can keep track of the impact your business makes? Tune in to this episode to learn more.3 reasons why you should listen to the full episode:Discover creative ways to use your impact reportFind an easier way to collect your data and track your impact with Unit of ImpactLearn to focus and understand the difference you’re making with your impact report.Episode Highlights[02:18] Polina’s Journey Into Social Impact Businesses[10:08] The Value of Impact Reporting [13:42] Keeping Up With Data Collection[15:19] How Unit of Impact Makes Impact Reports Easy  [19:12] Different Aspects of Unit of Impact [27:57] Eight Steps to Creating Your Impact Report [32:16] Focusing Your Impact [38:01] The Future for Unit of Impact ResourcesLearn more about Unit of Impact: Website | Instagram | LinkedIn | Twitter | BlogRound Peg creative agency founded by Polina PinchevskyOliver Russel branding agency founded by Russ StoddardWeFunderNew Leaf PaperConnect with Christina Sjahli: LinkedIn Find out about Profit Reimagined: LinkedIn | Website Enjoyed This Podcast?Write a review and share this with your friends.Connect With the Profit ReimaginedReady to transform your purpose into an impactful business financial story, profit, and joy? Schedule a chat with the team at any time.

What does it mean to be a climate-positive company? Is it easy to become one?Aiming for a goal that seems unclear — or even detrimental — is hard. Many business owners tend to focus on profit. They keep their company running, create a great product, and have excellent sales. Why focus on the environment when it eats into profits?But as companies, we can do more. And what's more: being an environmental solution doesn't cut into your profits — it increases them.In this episode, Tesh Randall of Raglan Food Co. is here to inspire you to take action and dream big. She talks about how her company became New Zealand’s first Carbon-Zero-certified yogurt company and is set to become Carbon Positive in the near future. She shares tips on how to start a carbon-zero company and what to take into consideration. She also shares how you can impact your people, community, and environment, while still making a profit.If you want to learn more about how you can make an impact with your business, tune in to this episode now!3 reasons why you should listen to the full episode:Learn how your business can become a Carbon-Zero Certified company, just like Raglan Food Co. Realize the importance of finance and profits when creating an impactful business.Discover the journey of Tesh and Raglan Food Co. and learn from their insights and challenges. Episode Highlights[02:17] Tesh’s Journey to Raglan Food Co.  [0:555] Businesses’ Responsibility to the Environment [07:39] What a Carbon-Zero Certified Business Looks Like[11:53] What’s Next for Raglan Food Co.?  [14:17] Raglan Food Co.’s Challenges [15:54] How the Finances Work [19:10] How Investors Affect the Business  [23:56] What Tesh Learned  ResourcesLearn more about Raglan Food Co.: Website I Instagram I Facebook   Connect with Tesh: LinkedIn    Connect with Christina Sjahli: LinkedIn Find out about Profit Reimagined: LinkedIn | Website Enjoyed This Podcast?Write a review and share this with your friends.Connect With the Profit ReimaginedReady to transform your purpose into an impactful business financial story, profit, and joy? Schedule a chat with the team at any time.

Your spending can change the world. How you spend your money makes a difference. Conscious consumerism, if done by enough people, can make huge leaps toward solving our current climate crisis.Businesses have the biggest impact on the climate, but consumers are the reasons behind their choices. We speak and vote with our wallets. Business-as-usual practices will persist if they see no benefit to change. Once they see consumers demand sustainability, the rest will follow.  In this episode, Cathryn Peirce dives into how something as everyday as our credit card transactions can change the world. As the co-founder and CEO of Carbon Zero Financial, she helps consumers realize the carbon footprint of their purchases and start taking action. Join us as Cathryn talks about Carbon Zero Financial's mission to simplify carbon-neutral living and make it the new standard. If you want to learn more about reducing your carbon footprint with your purchases, tune in to this episode now!3 reasons why you should listen to the full episode:Learn how your purchases and transactions can be the solution to climate change. Find out how we can change consumption habits towards sustainable alternatives. Discover how Carbon Zero Financial works, improve your spending habits and link you to a sustainable marketplace. Episode Highlights[02:35] Cathryn’s Journey [04:16] Behavior Change and Carbon Zero Financial  [05:33] The Power of Your Spend and Carbon Zero Financial [08:25] Carbon Zero for Small Businesses [11:22] What is Carbon Sequestration [14:29] How to Think About Carbon Impact [15:43] Change is Possible [18:57] How Carbon Zero Financial Works [22:54] Cathryn’s ReminderResourcesLearn more about Carbon Zero FinancialConnect with Cathryn: Website I LinkedIn I Instagram I Twitter I Email  Connect with Christina Sjahli: LinkedIn Find out about Profit Reimagined: LinkedIn | Website Enjoyed This Podcast?Write a review and share this with your friends.Connect With the Profit ReimaginedReady to transform your purpose into an impactful business financial story, profit, and joy? Schedule a chat with the team at any time.

All business owners and humans living on the planet make an environmental impact. When the planet faces problems like climate change, we are also affected. It's up to us to be aware of the planet's struggles we face today and be part of an environmental solution.In this episode of Her CEO Journey, we invited Jenny Morgan, Market Development Manager of Tradewater, to share their solutions to the climate crisis. She talks about how they reduce the world's carbon footprint. Jenny also explains what small and big businesses can do to reduce their carbon emissions and how we can work together to make a positive impact. If you want to discover how you can do your part in helping save the planet, join us in our conversation with Jenny.3 reasons why you should listen to the full episode:Understand why climate risks threaten profitability.Learn how a business can determine its emissions and go carbon neutral — or even carbon negative!Discover how any business can contribute to an environmental solution to the climate crisis.Episode Highlights[02:20] Jenny’s Journey to Make Impact With Tradewater[05:05] Tradewater’s Immediate and Impactful Solutions[11:22] How Businesses Can Make an Environmental Impact[13:29] The Pros and Cons of Carbon Financing[16:22] Going Beyond in Reducing Carbon Emissions[19:36] Working With Tradewater[23:23] B Corporations for Climate Impact and Awareness[27:30] The Challenges in Making an Environmental ImpactResourcesTradewater and its free business calculatorConnect with Seungah: LinkedIn | EmailConnect with Christina Sjahli: LinkedIn Find out about Profit Reimagined: LinkedIn | Website Enjoyed This Podcast?Write a review and share this with your friends.Connect With the Profit ReimaginedReady to transform your purpose into an impactful business financial story, profit, and joy? Schedule a chat with the team at any time.

Do you know what's in your beauty products? You may think of the active ingredients and their effectiveness in your beauty routine. Do you ever think about whether they have microplastics in them and how your packaging is most likely single-use? Most people think plastics are limited to things we can see — from plastic bags to plastic bottles. The truth is that microplastics are everywhere in the beauty industry. For example, nylon is often used to make products feel smoother. In this episode, Jo Chidley shares her journey to reduce plastics in the beauty industry through Beauty Kitchen and Re. She shares that 95% of beauty packaging is single-use — and most of them never get recycled. Faced with this problem, she created Re, a reuse packaging infrastructure supporting Beauty Kitchen and other beauty brands. If you want to learn more about how to reimagine the beauty industry and how you can start applying a circular economy concept to your business, tune in to this episode now!3 reasons why you should listen to the full episode:Discover how the beauty industry uses plastics not just for their packaging but also as beauty product ingredients. Learn how Beauty Kitchen and Re are changing the standards in the beauty industry by using sustainable materials and the circular economy concept. Understand how reuse is the future of packaging and how your business can apply the concept. Episode Highlights[02:35] Introducing Jo and Beauty Kitchen [05:55] How Big Businesses Work [08:33] How to Make Sustainability Part of Your Business [11:04] What are Microplastics? [14:31] Rethinking Beauty Packaging [21:26] The Beauty of Reuse [24:54] Transition to Reuse Packaging [29:08] How Business can Apply a Reuse Model [31:15] BCorps vs Cradle to Cradle [33:36] The Importance of Certification ResourcesCheck out a previous Her CEO Journey episode, Saving the Earth Through Compostable Packaging - The Journey of Kate FlynnBeauty Kitchen: Website I Facebook I Twitter I Instagram I Youtube I TikTok I LinkedIn. Re: Website I Twitter I LinkedInB Corporations: WebsiteEllen MacArthur Foundation: WebsiteCradle to Cradle Institute: WebsiteConnect with Jo Chidley: LinkedInEnjoyed This Podcast?Write a review and share this with your friends.Connect With the Profit ReimaginedReady to transform your purpose into an impactful business financial story, profit, and joy?  Schedule a chat with the team at any time.

Almost every product-based industry uses plastic — including the food industry. However, it also significantly contributes to pollution, harming the environment and humanity. As business owners, our decisions about how we run our business can help reduce our plastic footprint. Switching to plastic-free might be challenging, but it makes the world a better place.In this episode of Her CEO Journey, Kate Flynn, Co-founder and CEO of Sun & Swell, talks about how they continue to evolve and innovate to find an answer to the plastic problem. She talks about her journey as a pioneer of compostable packaging and the challenges they overcame along the way. Kate gives great insights and tips about how businesses can find ways to improve packaging and help reduce their plastic footprint.If you want to learn more about how you can make an impact with a profitable business, tune in to this episode now!3 reasons why you should listen to the full episode:Learn about the challenges in making the switch from plastic to compostable.Discover how Sun & Swell balances doing good and making a profit.Find out your options for making your business more sustainable.Episode Highlights[02:45] How Kate Started Her Journey[06:18] A Company That’s More Than Just Profit[109:19] Sourcing Organic[11:30] Sun & Swell’s Products and Innovation[17:27] Adapting to Compostable Materials[25:10] Revolution for Food Packaging[26:38] Balancing Mission and Profitability[28:35] Stepping Away From Plastic PackagingResourcesSun & Swell WebsiteApple Pie BitesFudge Brownie BitesConnect with Kate Flynn: LinkedInConnect with Christina Sjahli: LinkedIn Find out about Profit Reimagined: LinkedIn | Website Enjoyed This Podcast?Write a review and share this with your friends.Connect With the Profit ReimaginedReady to transform your purpose into an impactful business financial story, profit, and joy? Schedule a chat with the team at any time.

How can a business be both profitable and a force of positive change in the world? Most entrepreneurs think they need to choose one or the other. But this isn’t true! More and more businesses are seeing the possibility of doing both at the same time, without sacrificing profit for impact.One vital area of environmental impact is plastic waste. We produce 300 million tons of plastic waste every year, and 14 million tons end up in our oceans.  In this episode, Maria McDonald from United By Blue dives into how environmental impact is at the core of their business model. She talks about their one-for-one model, the Quit Single Use policy, and vendor and manufacturer agreements. Maria imparts her journey and shares the possibility of businesses changing the world one less plastic at a time. If you want to learn how you can balance profitability and environmental impact for your business, tune in to this episode now!3 reasons why you should listen to the full episode:Understand how a business can be profitable without compromising their environmental impact. Learn how your business for good can reduce plastic waste.Realize how environmental impact can be the heart and soul of your business model.Episode Highlights[02:11] Maria’s Journey to United By Blue [05:29] How United By Blue Works[10:44] How Pricing Works in the Fashion Industry [14:42] The Quit Single Use Pledge  [20:57] United By Blue’s Experience with Cutting Out Plastic [27:30] Sustainability and the Supply Chain[31:30] The Difficulties of No Single-Use Plastics  [33:52] Brand Partners and Sustainability [40:34] How Sustainability Works with Finance[46:16] United By Blue’s Cleanups[49:56] A Future Without PlasticResourcesUnited By Blue: Website | Facebook | Instagram  Connect with Maria: LinkedInConnect with Christina Sjahli: LinkedIn Profit Reimagined: LinkedInEnjoyed This Podcast?Write a review and share this with your friends.Connect With the Profit ReimaginedReady to transform your purpose into an impactful business financial story, profit, and joy? Schedule a chat with the team.

Is life without plastic really possible? With all kinds of plastics integrated into our daily lives, it’s impossible to never use plastic. So many people think living a plastic-free life rests on our individual shoulders, but what we really need is collective change. If we can’t rely on just our individual efforts, where should we start?In this episode, Chantal Plamondon shares her journey of founding Life Without Plastics, offering alternative products to plastic. She uses her platform not only to offer products but also to educate her audience on how to reduce plastic consumption and exposure. Chantal also shares practical tips on how you can start creating a life without plastic and find ways to be better. If you are looking for a way to reduce your plastic waste and consumption, this episode is for you!3 reasons why you should listen to the full episode:Learn the negative impact of our heavy reliance on plastic items.Understand the common misconception about living a plastic-free life. Discover ways to reduce both plastic consumption and exposure in your everyday life. Episode Highlights[01:40] Why Chantal Launched Life Without Plastic[04:02] The Purpose of Life Without Plastic[10:00] How to Be Better [13:13] The Common Misconception About a Plastic-Free Life[16:43] Recommendations to Reduce Plastic Consumption[19:06] Small Steps to a Plastic-Free Life [23:05] Life Without Plastic’s Business and BCorp CertificationEnjoyed This Podcast?Write a review and share this with your friends.Connect with the TeamReady to transform your purpose into an impactful business financial story, profit, and joy? Schedule a chat with the Profit Reimagined team.

Many entrepreneurs believe building a profitable business is not possible without harming the environment. This is simply untrue. There is a way to create profit while also actively reducing your plastic, water, and carbon footprint. You can contribute by educating your consumers about more sustainable ways of living.In this episode, Anie Rouleau shares her journey as the CEO of Unscented Co. She founded a profitable home and body care business that protects the environment. Anie uses her company as a force for good. She is continuously redefining the notion of cleanliness to sustain a more eco-conscious lifestyle. All the while, Anie educates other business owners on how to reduce their environmental footprint. She believes that they can still grow their profit by using mission-driven financial strategies. Listen as Anie tackles how sustainability and profitability can co-exist in business.If you are looking for a way to turn your company into a more eco-conscious organization, this episode is for you!3 reasons why you should listen to the full episode:Discover how you can create profit for your business in an environmentally sustainable way.Understand how a good business model affects the sustainability of a mission-driven business.Learn about the different ways you can reduce your plastic, water, and carbon footprints.Episode Highlights[03:35] How Anie Started Her Journey in Pursuing Environmental Awareness[09:36] The Products that Started Unscented Co.[12:32] Going 100% Plastic Free[15:11] What’s in the Pipeline for Unscented Co.[18:18] Understanding Business Finances to Control Growth[20:45] Creating a Sustainable and Profitable Business Model[27:09] Reducing the Business’ Carbon Footprint29:24] How to Start Living a More Sustainable LifeEnjoyed This Podcast?Write a review and share this with your friends.Connect with the TeamReady to transform your purpose into an impactful business financial story, profit, and joy? Schedule a chat with the Profit Reimagined team.

Rural communities have a simple way of life. Many people living here focus on creating a better life for their families and community. However, they lack opportunities to gain financial stability and move to big cities to support their families. Fortunately, we can change this narrative. Businesses like Someone Somewhere work to create an economic, cultural and social impact on indigenous communities that strive to grow.In this episode, Fatima Alvarez, the co-founder and Chief Impact Officer of Someone Somewhere, joins us to talk about making an impact in different communities. We explore their business model and how it teaches artisans to improve their craft and lead an organization. Fatima tells the story of empowerment, growth and change within the communities as they take control and become leaders of their lives.Tune into the conversation to learn more about how business can create opportunities and have a lasting impact on indigenous communities.3 reasons why you should listen to the full episode:Learn about the four stages for artisans in the Pathway Business ModelFind empowerment as a woman in business to support your family with businessDiscover how you can stay profitable and keep up with the competition while making a social impact.Episode Highlights[03:11] The Roots of Someone Somewhere[12:21] The Pathway Business Model[19:49] Leadership in the Artisan Community[25:21] Empowering Women Artisans[32:10] Making a Profit and an Impact[36:50] Keeping Up With The Competitive Market[42:43] Having a Climate Neutral CertificationEnjoyed This Podcast?Write a review and share this with your friends.Connect With MeReady to transform your purpose into an impactful business financial story, profit, and joy? Schedule a chat with me at any time.

Peace is something valuable to have in the community. So many people experience having their peaceful lives taken away from them and struggle to rebuild their lives. From war and crime to family and personal matters, our peaceful lives can crumble at any moment. Fortunately, businesses can play a part in promoting peace in the community!In the second episode of our Christmas series, Susan Morrison joins us to talk about how their business promotes peace. Peace By Chocolate is a business that values peace and aims to share it with the world. Today, they’re successfully working towards promoting peace. Susan tells the story behind the business and why they want to share their message of peace through chocolates. She shares what they do to give back to the community through their business practices and programs.If you want to learn about the value of peace and how you can give back to the community, tune in to this episode!And if you are still looking for wholesome holiday presents, you can use the Her CEO Journey exclusive code: “MISSION15“ for a one-time 15% discount on their website. 3 reasons why you should listen to the full episode:Listen and learn from the story of the Hadhad Family and why peace is vital for every person or community.Discover how purpose-oriented branding can make products stand out among others.Find out how you can give the gift of peace this Christmas seasonEpisode Highlights[02:40] Susan’s Journey Into the Food Industry[05:30] The Story of the Hadhad Family[08:33] Rebuilding the Business Piece by “Peace”[12:08] What Makes Peace By Chocolate Stand Out [13:39] The Community Behind the Business[17:42] Giving the Gift of Peace this Holiday SeasonEnjoyed This Podcast?Write a review and share this with your friends.Connect With the Profit Reimagined TeamReady to transform your purpose into an impactful business financial story, profit, and joy? Schedule a chat with the team.

Do you think a business can be both profitable and a force of positive change in the world? The answer is a resounding yes — you don't have to sacrifice profit or impact. Entrepreneurs worldwide have innovative ideas and products that meet the needs of different communities. However, businesses still need to keep an eye on your finances. Balancing profitability and making an impact is a challenging role you need to play.In this episode, Seungah Jeong dives into how she kept the heart of the company while making a profit as the president and CEO of MPOWERD. She shares her journey and tells the stories of how their business has benefited over 3 million people worldwide. Join us as Seungah talks about the mission driving MPOWERD and the business model that makes it all possible to be a business for profit and for good.If you want to learn more about how you can make an impact with a profitable business, tune in to this episode now!3 reasons why you should listen to the full episode:Learn the importance of getting to know and adapting to the people you want to help.Find out how business and innovation can solve the world's problems.Discover the power of the consumers and help outside the business to stay profitableEpisode Highlights[03:01] Seungah’s Journey with MPOWERD[08:30] MPOWERD's Mission[17:46] The Impact of Business and the Consumers[25:09] Empowering Change[32:04] The Future of MPOWERD and Innovation[34:46] Educating and Inspiring the Next Generation[36:57] Keeping the Business Impactful and ProfitableResourcesUse discount code “HERCEO” for a 20% discount on MPOWERDMPOWERD websiteMPOWERD Give Luci Donation ProgramMPOWERD Products:Luci Solar Bike Light SetLuci 44” Solar String LightBuild-Your-Own Luci KitLuci ColorLuci Base LanternLuci CandleViri Rechargeable BatteriesConnect with Seungah: LinkedInConnect with Christina Sjahli: LinkedIn Find out about Profit Reimagined: LinkedIn | Website Enjoyed This Podcast?Write a review and share this with your friends.Connect With the Profit ReimaginedReady to transform your purpose into an impactful business financial story, profit, and joy? Schedule a chat with the team at any time.

What happens when the economy drastically shifts? Will your business survive? We’ve seen this in the wake of the pandemic where companies were forced to change or close. This is where forecasting comes in. Most people think forecasting is future-proofing and predicting the future in some way, but that’s not the case. Instead, forecasting is a continuous process that allows you to know when you need to change. Don’t leave it up to chance. We’re taking you through the six steps of intentional and purposeful forecasting and how it can help you make better business decisions, even when times are tough. If you want to learn how you can use forecasting to protect and grow your business, this episode is for you!3 reasons why you should listen to the full episode:Understand the importance of forecasting and how it can help you make decisions. Learn the 6 steps of intentional and purposeful forecasting.Find out the most important step that most business owners forget about when doing forecasting. Episode Highlights[01:04] What is Forecasting? [02:28] Step 1: What’s Your Impact? [04:29] Step 2: Data Gathering [05:44] Step 3: Data Analysis   [06:33] Step 4: Make Assumptions    [07:58] Step 5: Financial Forecasting     [08:15] Step 6: Update the Forecasting  Enjoyed This Podcast?Write a review and share this with your friends.Connect With MeReady to transform your purpose into an impactful business financial story, profit, and joy? Schedule a chat with me at any time

Are you a small business owner aiming to increase your positive impact on the community and the world? You likely already have plans for your company's growth. However, as you scale, the tools that served you as a smaller business won't be effective or sustainable. You'll need a better way to bridge your financial data and future business goals. That's where Financial Planning & Analysis (FP&A) plays a role.In this episode, Viviana Borzuchowski tackles the relevance of using an FP&A tool to set up your business for sustainable growth. She shares her knowledge and insights on financial management that she has gathered through years of experience working with different business organizations. Listen as Viviana explains the whys and hows of FP&A, specifically highlighting why business forecasting software is more effective than typical spreadsheet monitoring. If you want to learn more about how FP&A works, tune in to this episode now!3 reasons why you should listen to the full episode:Learn about the challenges of financial clarity faced by many small business owners.Find out how FP&A helps businesses use their financial data to achieve business goals.Understand the reasons business owners struggle with FP&A.Episode Highlights[03:07] Viviana’s Journey Working with Jirav[07:05] Defining FP&A[11:24] The Limits of Excel Spreadsheet[12:30] What Jirav Serves to Clients[17:44] Common Struggles Business Owners Face with FP&A[20:19] Understanding Your Business Model and Goals[21:39] Why You Need a Fractional CFOResourcesConnect with Viviana: LinkedInFind out more about Jirav: Website Connect with Christina Sjahli: LinkedIn Find out about Profit Reimagined: LinkedIn | Website Enjoyed This Podcast?Write a review and share this with your friends.Connect With MeReady to transform your purpose into an impactful business financial story, profit, and joy? Schedule a chat with me at any time.

So you’ve decided to become a B Corp. Congratulations! You’re taking an important step in advancing corporate responsibility and sustainable practices. But before you dive in, you need to prepare. Becoming a business for good requires significant planning. However, the rewards are more than worth it!In this conversation, we discuss how businesses can prepare for the new BIA. We explore maximizing the Impact Assessment to create better practices and processes for your company. We discuss the new requirements for B Corp Certification, so businesses can prepare for them now.If you want to learn to prepare for B Corp Certification, this episode is for you!3 reasons why you should listen to the full episode:Learn about the challenges in getting a B Corp Certification.Find out how to streamline your processes and maintain sustainable practices.Understand and prepare for the upcoming changes in the Impact Assessment.Episode Highlights[02:35] Updates on Cultivating Capital[05:33] Challenges in Getting a B Corp Certification [08:16] Knowing What You Need to Focus On[10:29] How to Keep Up the Momentum[13:55] Navigating the Changes in the Impact Assessment[19:46] The Impact on Small Businesses[21:53] Preparing for the Upcoming Changes[24:31] How a Fractional Chief Impact Officer Can HelpEnjoyed This Podcast?Write a review and share this with your friends.Connect With MeReady to transform your purpose into an impactful business financial story, profit, and joy? Schedule a chat with me at any time.

Maximizing profits doesn’t have to come at the cost of increased and negative environmental impact. In fact, environmentally friendly companies may find that they reduce costs and increase profit margins when they hit their sustainability goals.There are many paths to success, but for Claire Watkins, that means doing business different, and doing business better. Claire Watkins is the Managing Director of Trendsetter International, a certified B Corporation that produces high-quality and environmentally friendly bedding products. Claire Watkins and Trendsetter International’s journey to success is a grand journey of constant change and improvement, proving that the key to success lies in adaptability and continual monitoring of your business. They also showcase the benefits of having a strong financial strategy that begins before a financial year rolls around.Episode Highlights[05:02] Claire Watkins’ CEO Journey[07:48] Becoming a Certified B Corp[11:06] Challenges of Getting B Corp Certification[12:18] Continually Evolving Standards[18:26] Balancing Purpose and ProfitResources:Visit our website for more insights on choosing the suitable revenue model and pricing strategy on the Her CEO Journey™ podcast.Connect with Christina: Website | LinkedInVisit Trendsetter International’s WebsiteYou can find Trendsetter in the US here, or in the UK here.Enjoy the Her CEO Journey™ Podcast?Write a review and share this with your friends.Ready to transform your purpose into an impactful business financial story, profit, and joy? Schedule a chat with our Profit Reimagined™ Team.

Investing in your workers is one of the smartest things you can do for your business. When you invest in your employees, you're investing in the future of your company. A well-trained, motivated workforce is essential to any businesses' success. By doing so, you're also investing in yourself. It can lead to increased profits, improved morale, and a better overall work experience for everyone involved.Kresse Wesling, co-founder of Elvis & Kresse, a luxury upcycled accessories brand and a passionate sustainability advocate, recognizes that being a CEO and a remarkable leader demands investing in employees. She made certain that her employees felt seen, heard, and secure as she expanded Elvis and Kresse without any external funding.If you want to learn how to make your business sustainable while also investing in your employees, this episode is for you!3 reasons why you should listen to the full episode:Discover how sustainability drives profitability.Learn how you can build an upcycled business without any external funding.Collaborate with your employees, with agencies, and with like-minded brand owners to scale up your business.Episode Highlights[03:32] The Awakening of the Entrepreneur[06:48] Maximizing Venture Capital[09:32] Upcycle and the Environment[13:32] Balancing Planet and Profit[16:04] Funding the Startup[23:38] Developing the Best Workforce[32:09] Financial PlanningEnjoyed This Podcast?Write a review and share this with your friends.Connect With The Profit Reimagined TeamReady to transform your purpose into an impactful business financial story, profit, and joy? Schedule a chat with our team.

When you’re running a business, it’s tempting to view your employees as expendable resources. After all, you’re the one taking all the risks, so you should be the one calling all the shots. But if you want to create a sustainable business, it’s important to remember that your people are your most valuable asset.Susana Guerra of Legacy Vacation Resorts understood that valuing the talent and purpose in your company gives you a competitive edge. When she became Corporate Director of Talent and Purpose at Legacy Vacation Resorts, she persisted in creating a people first culture where employees are treated fairly, kindly, and equitably so that they—and the company itself—can truly thrive.Employees are valuable to a company. But what many business owners don’t know is how to properly nurture and value their people’s skills and abilities. If you want to find out how to unlock your employees’ potential and bring success to your business, this episode is for you!3 reasons why you should listen to the full episode:Discover the importance of creating a people first culture.Learn how to put your people first through empathy, communication, and equitability.Find out why you need an employee loan program and how to implement it.Episode Highlights[03:42] From HR to Corporate Director[07:43] Steering Toward a Values Aligned Company[09:58] Challenges in Dealing with the Labor Aspect[13:21] The Power of Empathy and Effective Communication[20:35] Treating People Equitably[21:37] Why Employee Loan Programs are Important[29:24] Difficulties in Implementing a Loan Program[34:14] How to Implement Loan ProgramsEnjoyed This Podcast?Write a review and share this with your friends.Connect With The Profit Reimagined TeamReady to transform your purpose into an impactful business financial story, profit, and joy? Schedule a chat with our team.

One of the first things a leader will look for when hiring someone is their abilities. What are their skills? What level of education did they reach? Have they worked in a particular field before? These are all excellent questions to ask — after all, realizing your vision requires having the best talents on your team. But what are we really asking for when we interview a potential hire? When you look at an applicant’s resume, there’s a specific thing that defines whether you decide that one person is better than the rest: their experiences.Eden Laurin of Nyssa understood that a person's experiences are critical to their performance and capacity to align with a company's vision. As she built Nyssa, she held true to that idea to ensure that her team would be the best at their jobs while also being cared for by the company.Find someone who’s been in your shoes, and you’ve found someone who aligns with your mission. If you’re looking to discover how to craft a robust company culture, this episode is for you!3 reasons why you should listen to the full episode:Discover the value of shared experiences.Learn what to look for when you want someone to align with your mission and vision.Find out why the best employees are people who understand what you’ve been through.Episode Highlights[03:47] From a School to CEO and Founder of Nyssa[11:43] Solving ‘Unmentionables’[16:24] Adapting to the COVID Pandemic[18:50] Diversifying Products[20:59] The Value of Shared Experiences[29:02] Building the Culture and Team you Want[36:36] From a Personal Place: Eden’s UnmentionableEnjoyed This Podcast?Write a review and share this with your friends.Connect With MeReady to transform your purpose into an impactful business financial story, profit, and joy? Schedule a chat with me at any time.