Rakhee Shah is a PR aficionado by day, Web3 cofounder by night, having started Gold Bangle Club in 2022 to bring more South Asian women into the Web3 space. Rakhee has a background in leading campaigns in social purpose and behavioural change such as cancer awareness and the rights of women in the workplace during maternity leave and post-baby. She has worked at various PR agencies ranging from Freuds to specialist agencies looking to reach ethnically diverse audiences, and while on maternity leave she discovered the world of Web3 and the possibilities it held for social purpose. With her Web3 hat on, she spends her evenings building Gold Bangle Club with her cofounders Hamisha Mehta and Nirali Patel, weaving together culturally rich artwork and storytelling with of course blockchain technology. We talked about life split between Web2 and Web3, and how to get more ethnically diverse communities into Web3. LINKS Rakhee Shah on Twitter: https://twitter.com/_RakheeShah Gold Bangle Club event on Zoom, Sept 20th: https://www.eventbrite.co.uk/e/unlocking-web3-an-introduction-to-web3-for-women-by-women-tickets-406713349577 Rakhee’s podcast Web3 Marketing with Becky + Rakhee: https://open.spotify.com/show/493BVvasONoGTUGxHNt0ss Gold Bangle Club on Twitter: https://twitter.com/GoldBangleclub Follow Women of Web3 for the latest job posts, learning resources and events: https://twitter.com/womenofweb3co Women of Web3 website: www.womenofweb3.co JOBS IN WEB3: Get your first job in web3 on the Women of Web3 jobs board, or apply to be in our Talent Collective: www.womenofweb3.co/jobs CREDITS: Host: Lauren Ingram Producer: Ollie Chamberlain